Startups /business-school/ en Alumni profile: Melvin Poh widening access to business knowledge in Asia /business-school/blogs/alumni/alumni-profile-melvin-poh-widening-access-business-knowledge-asia/ <h1 class="field title-huge field--name-title field--type-string field--label-hidden"> Alumni profile: Melvin Poh widening access to business knowledge in Asia</h1> <div class="media--image field field--name-media field--type-entity-reference field--label-hidden field__item"> <picture><source media="all and (min-width: 1060px)" type="image/webp" width="960" height="576" data-srcset="/business-school/sites/default/files/styles/focalpoint_5x3_960/public/2019-06/Melvin-Poh.webp?h=03e48bd4&itok=Cssn0ZxJ 1x"></source><source media="all and (min-width: 840px)" type="image/webp" width="740" height="445" data-srcset="/business-school/sites/default/files/styles/focalpoint_5x3_720/public/2019-06/Melvin-Poh.webp?h=03e48bd4&itok=VvuhfkOR 1x"></source><source media="all and (min-width: 576px)" type="image/webp" width="560" height="336" data-srcset="/business-school/sites/default/files/styles/focalpoint_5x3_560/public/2019-06/Melvin-Poh.webp?h=03e48bd4&itok=6xdEqkr2 1x"></source><source media="all and (min-width: 0)" type="image/webp" width="480" height="288" data-srcset="/business-school/sites/default/files/styles/focalpoint_5x3_480/public/2019-06/Melvin-Poh.webp?h=03e48bd4&itok=IV5rjwcE 1x"></source><source media="all and (min-width: 1060px)" type="image/jpeg" width="960" height="576" data-srcset="/business-school/sites/default/files/styles/focalpoint_5x3_960/public/2019-06/Melvin-Poh.jpg?h=03e48bd4&itok=Cssn0ZxJ 1x"></source><source media="all and (min-width: 840px)" type="image/jpeg" width="740" height="445" data-srcset="/business-school/sites/default/files/styles/focalpoint_5x3_720/public/2019-06/Melvin-Poh.jpg?h=03e48bd4&itok=VvuhfkOR 1x"></source><source media="all and (min-width: 576px)" type="image/jpeg" width="560" height="336" data-srcset="/business-school/sites/default/files/styles/focalpoint_5x3_560/public/2019-06/Melvin-Poh.jpg?h=03e48bd4&itok=6xdEqkr2 1x"></source><source media="all and (min-width: 0)" type="image/jpeg" width="480" height="288" data-srcset="/business-school/sites/default/files/styles/focalpoint_5x3_480/public/2019-06/Melvin-Poh.jpg?h=03e48bd4&itok=IV5rjwcE 1x"></source><img loading="eager" width="960" height="576" alt="Melvin Poh" class="lazyload" data-src="/business-school/sites/default/files/styles/focalpoint_5x3_960/public/2019-06/Melvin-Poh.jpg?h=03e48bd4&itok=Cssn0ZxJ" /></picture></div> <span class="field field--name-uid field--type-entity-reference field--label-hidden"><span>Francesca Hoare</span></span> <span class="field field--name-created field--type-created field--label-hidden"><time datetime="2025-03-04T09:31:29+00:00" title="Tuesday, March 4, 2025 - 09:31" class="datetime">Tue, 04/03/2025 - 09:31</time></span> <div class="field field--name-content-bottom field--type-entity-reference-revisions field--label-hidden field__items"> <div class="field__item"> <section style="margin-top: 0rem; margin-bottom: 0rem; padding-top: 1rem; padding-bottom: 1rem;" class="paragraph paragraph--bnk-footer-page-builder paragraph--view-mode--default paragraph--section--colour--section-silver paragraph--full-width-section"><div class="field field--name-field-component field--type-entity-reference-revisions field--label-hidden field__items"> <div class="field__item"> <article style="margin-top: 0rem; margin-bottom: 0rem; padding-top: 1rem; padding-bottom: 1rem;" class="blogs-listing"><div class="blogs-listing__items"> <div class="views-element-container"><div class="view view-flexible-blog-listings view-id-flexible_blog_listings view-display-id-listing_1 js-view-dom-id-b916f8c4fd7d6d0534a959d015c16453060684c18cccf1b23d5cbc706f34964c"> <div class="view-content"> <div class="listing-blocks listing-blocks--grid"> <div class="listing-blocks__animation" data-aos="fade-up" data-aos-delay="300"> <article class="node node--type-flexible-blog node--view-mode-flexible-page-builder blog-listing-item"><div class="blog-listing-item__media"> <picture><source media="all and (min-width: 840px)" type="image/webp" width="560" height="448" data-srcset="/business-school/sites/default/files/styles/focalpoint_5x4_560/public/2026-03/Besnik%20Mustafa_0.webp?h=545231ff&itok=G3Z1jE5T 1x"></source><source media="all and (min-width: 0)" type="image/webp" width="560" height="315" data-srcset="/business-school/sites/default/files/styles/focalpoint_16x9_560/public/2026-03/Besnik%20Mustafa_0.webp?h=545231ff&itok=cHvpi4pV 1x"></source><source media="all and (min-width: 840px)" type="image/jpeg" width="560" height="448" data-srcset="/business-school/sites/default/files/styles/focalpoint_5x4_560/public/2026-03/Besnik%20Mustafa_0.jpg?h=545231ff&itok=G3Z1jE5T 1x"></source><source media="all and (min-width: 0)" type="image/jpeg" width="560" height="315" data-srcset="/business-school/sites/default/files/styles/focalpoint_16x9_560/public/2026-03/Besnik%20Mustafa_0.jpg?h=545231ff&itok=cHvpi4pV 1x"></source><img loading="eager" width="560" height="448" alt="Besnik Mustafa" class="lazyload" data-src="/business-school/sites/default/files/styles/focalpoint_5x4_560/public/2026-03/Besnik%20Mustafa_0.jpg?h=545231ff&itok=G3Z1jE5T" /></picture><div class="blog-listing-item__details blog-listing-item__details--full"><time datetime="2026-03-04T12:00:00Z" class="datetime">4 March 2026</time> Alumni</div> </div> <div class="blog-listing-item__content"> <h3 id="blog-title-7463" class="blog-listing-item__title">Besnik Mustafa (Weekend MBA 2025)</h3> <div class="blog-listing-item__summary"><p>After beginning his career at Finance Think, Besnik Mustafa went on to advise Members of Parliament in North Macedonia. He later joined Salience Consulting, gaining experience across multiple international markets.</p></div> <a aria-label="Read more about Besnik Mustafa (Weekend MBA 2025)" class="blog-listing-item__link link--arrow" href="/business-school/blogs/alumni/besnik-mustafa-weekend-mba-2025/" rel="bookmark">Read more</a> </div> </article></div> <div class="listing-blocks__animation" data-aos="fade-up" data-aos-delay="600"> <article class="node node--type-flexible-blog node--view-mode-flexible-page-builder blog-listing-item"><div class="blog-listing-item__media"> <picture><source media="all and (min-width: 840px)" type="image/webp" width="560" height="448" data-srcset="/business-school/sites/default/files/styles/focalpoint_5x4_560/public/2023-11/Chloe%20Chambers.webp?h=aa81dfca&itok=eQsWZ53R 1x"></source><source media="all and (min-width: 0)" type="image/webp" width="560" height="315" data-srcset="/business-school/sites/default/files/styles/focalpoint_16x9_560/public/2023-11/Chloe%20Chambers.webp?h=aa81dfca&itok=jUtuYGVe 1x"></source><source media="all and (min-width: 840px)" type="image/jpeg" width="560" height="448" data-srcset="/business-school/sites/default/files/styles/focalpoint_5x4_560/public/2023-11/Chloe%20Chambers.jpg?h=aa81dfca&itok=eQsWZ53R 1x"></source><source media="all and (min-width: 0)" type="image/jpeg" width="560" height="315" data-srcset="/business-school/sites/default/files/styles/focalpoint_16x9_560/public/2023-11/Chloe%20Chambers.jpg?h=aa81dfca&itok=jUtuYGVe 1x"></source><img loading="eager" width="560" height="448" alt="Chloe Chambers" class="lazyload" data-src="/business-school/sites/default/files/styles/focalpoint_5x4_560/public/2023-11/Chloe%20Chambers.jpg?h=aa81dfca&itok=eQsWZ53R" /></picture><div class="blog-listing-item__details blog-listing-item__details--full"><time datetime="2026-02-27T12:00:00Z" class="datetime">27 February 2026</time> Alumni</div> </div> <div class="blog-listing-item__content"> <h3 id="blog-title-7464" class="blog-listing-item__title">Alumni Careers: Understanding imposter syndrome and career growth</h3> <div class="blog-listing-item__summary"><p>Imposter syndrome is something our careers consultants encounter frequently when supporting professionals through moments of growth, transition, and increased responsibility.</p></div> <a aria-label="Read more about Alumni Careers: Understanding imposter syndrome and career growth" class="blog-listing-item__link link--arrow" href="/business-school/blogs/alumni/alumni-careers-understanding-imposter-syndrome-and-career-growth/" rel="bookmark">Read more</a> </div> </article></div> <div class="listing-blocks__animation" data-aos="fade-up" data-aos-delay="900"> <article class="node node--type-flexible-blog node--view-mode-flexible-page-builder blog-listing-item"><div class="blog-listing-item__media"> <picture><source media="all and (min-width: 840px)" type="image/webp" width="560" height="448" data-srcset="/business-school/sites/default/files/styles/focalpoint_5x4_560/public/2026-03/AI%20and%20Work%20Blog%20Header.webp?h=87b4785c&itok=Ojk9gUMT 1x"></source><source media="all and (min-width: 0)" type="image/webp" width="560" height="315" data-srcset="/business-school/sites/default/files/styles/focalpoint_16x9_560/public/2026-03/AI%20and%20Work%20Blog%20Header.webp?h=87b4785c&itok=d1uMazPR 1x"></source><source media="all and (min-width: 840px)" type="image/jpeg" width="560" height="448" data-srcset="/business-school/sites/default/files/styles/focalpoint_5x4_560/public/2026-03/AI%20and%20Work%20Blog%20Header.jpg?h=87b4785c&itok=Ojk9gUMT 1x"></source><source media="all and (min-width: 0)" type="image/jpeg" width="560" height="315" data-srcset="/business-school/sites/default/files/styles/focalpoint_16x9_560/public/2026-03/AI%20and%20Work%20Blog%20Header.jpg?h=87b4785c&itok=d1uMazPR 1x"></source><img loading="eager" width="560" height="448" alt="" class="lazyload" data-src="/business-school/sites/default/files/styles/focalpoint_5x4_560/public/2026-03/AI%20and%20Work%20Blog%20Header.jpg?h=87b4785c&itok=Ojk9gUMT" aria-hidden="true" /></picture><div class="blog-listing-item__details blog-listing-item__details--full"><time datetime="2026-02-13T12:00:00Z" class="datetime">13 February 2026</time> Alumni</div> </div> <div class="blog-listing-item__content"> <h3 id="blog-title-7465" class="blog-listing-item__title">Alumni Careers: Helping Alumni Stay Visible and Valuable in the Age of Remote Work and AI </h3> <div class="blog-listing-item__summary"><p>As the world of work continues to shift through the rise of remote working and rapid advances in AI, our careers consultants are increasingly supporting professionals who want to stay visible, valued, and strategically positioned.</p></div> <a aria-label="Read more about Alumni Careers: Helping Alumni Stay Visible and Valuable in the Age of Remote Work and AI " class="blog-listing-item__link link--arrow" href="/business-school/blogs/alumni/alumni-careers-helping-alumni-stay-visible-and-valuable-the-age-remote-work-and-ai/" rel="bookmark">Read more</a> </div> </article></div> </div> </div> </div> </div> </div> </article></div> </div> </section></div> </div> <div class="field field--name-field-date field--type-datetime field--label-hidden field__item"><time datetime="2019-05-13T12:00:00Z" class="datetime">13 May 2019</time></div> <div class="field field--name-field-blog-type field--type-entity-reference field--label-hidden field__items"> <div class="field__item"><a href="/business-school/category/blog-type/alumni" hreflang="en">Alumni</a></div> </div> <section style="margin-top: 0rem; margin-bottom: 0rem; padding-top: 1rem; padding-bottom: 1rem;" class="paragraph paragraph--bnk-page-builder paragraph--view-mode--default paragraph--section--colour--section-silver paragraph--full-width-section"><div class="field field--name-field-component field--type-entity-reference-revisions field--label-hidden field__items"> <div class="field__item"> <div style="margin-top: 0rem; margin-bottom: 0rem; padding-top: 1rem; padding-bottom: 1rem;" class="paragraph paragraph--text paragraph--view-mode--default paragraph--margin"> <div class="field field--name-field-body field--type-text-long field--label-hidden field__items"> <div class="text-formatted "> <p><strong>Entrepreneur and alumnus Melvin Poh (MSc Innovation, Entrepreneurship & Management 2015) not only has a thriving startup under his belt, but a prestigious business title too.</strong> Recently recognised in the <a href="https://www.forbes.com/profile/melvin-poh/#61af3cabbb03">Forbes ‘30 Under 30’</a> list for Asia in Media, Marketing and Advertising, Melvin spoke to us about the vision for his startup and why access to business knowledge is so empowering.</p> </div> </div> </div> </div> </div> </section><section style="margin-top: 0rem; margin-bottom: 0rem; padding-top: 1rem; padding-bottom: 1rem;" class="paragraph paragraph--bnk-page-builder paragraph--view-mode--default paragraph--section--colour--section-white paragraph--full-width-section"><div class="field field--name-field-component field--type-entity-reference-revisions field--label-hidden field__items"> <div class="field__item"> <div style="margin-top: 0rem; margin-bottom: 0rem; padding-top: 1rem; padding-bottom: 1rem;" class="paragraph paragraph--text paragraph--view-mode--default paragraph--margin"> <div class="field field--name-field-body field--type-text-long field--label-hidden field__items"> <div class="text-formatted "> <p><strong>What gave you the idea for your business?</strong></p> <p>The idea for The Asian Entrepreneur arose from the uniquely challenging nature of economic and entrepreneurial development in Asia, where business processes are fundamentally different. Asia presents immense economic potential and widespread opportunities for market impact. However there is a knowledge gap surrounding the unique challenge of entrepreneurship and business in the region.</p> <p>The Asian Entrepreneur was conceived to provide access to business knowledge.  The accessible media platform allows entrepreneurs to share practical insights and valuable experiences.<strong> </strong></p> <p><strong>How did it feel when your business launched?</strong></p> <p>Taking the first step to launch the venture was an incredibly difficult decision. The ambitious task seemed very daunting – we were targeting an entire region rather than a single country! I therefore sat on the idea for a long time before actually taking the first step to initiate it. Much time was spent on planning the business model and potential development. I shall never forget the initial mixed feelings of fear, excitement as well as the great sense of purpose and commitment when the business was finally launched.<strong> </strong></p> <p><strong>What was the greatest challenge you faced in starting out?</strong></p> <p>The greatest challenge has been scaling our organisation and making it sustainable to realise our unique mission. It is quite challenging because the underlying ethos is to create greater accessibility to knowledge. Therefore we made access to our content entirely free. We also tweaked our business model to ensure the integrity of our content. This means that we cannot rely on traditional methods of generating revenue. For example, our platform does not possess a paywall, users can access everything with absolutely no barriers. We have also largely forgone traditional advertising to create the cleanest user experience possible. These decisions are spurred by the social nature of our organisation. We’ve had to be incredibly creative and tenacious about how to scale in spite of the extra challenges with the business structure.<strong> </strong></p> <p><strong>What have been the key lessons learned from the whole process?</strong></p> <p>There are three major lessons that I’ve learnt:</p> <ol><li>Entrepreneurship is an inherently organic and uncertain process. We should accept and embrace this. It is not possible to plan for every scenario with certainty and control every aspect of a business and its development. No amount of planning or risk management can prevent unpredictable external influences. As entrepreneurs, we must be ready to adapt and improvise. Being a successful entrepreneur is an iterative process.</li> <li>Entrepreneurship is inevitably a group effort. Ambitious ventures cannot be realised alone and is often dependent on the team you create, the way you interact with and work with them as well as other people in the business community. It is very much about building and managing alliances.</li> <li>Entrepreneurship is perhaps one of the most tiring career paths. There is this idea that being an entrepreneur is a great escape from the 9 to 5 grind. Ironically that is true, but in the most unexpected and perhaps undesired way. This is because you end up adopting a 24/7 schedule instead, where work is the only constant on the back of your mind. Being an entrepreneur and business owner means that you must oversee every aspect of the business. It took me a long time to get accustomed to this. It is also important to consider the psychological side of running your own business – you don’t want to burn out before you have achieved your goals.</li> </ol><p><strong>What has been the highlight so far?</strong></p> <p>One of the greatest highlights has been an email I received from someone in Mongolia. He explained that he was aspiring entrepreneur who always had dreams of pursuing business in Asia. However, he had no idea where or how to start. He never studied business and the resources in his country were extremely limited. But through the discovery of The Asian Entrepreneur, he was finally able to get personal insights on entrepreneurship in Asia. Today, the individual has migrated to Singapore where he has co-founded a financial technology startup. He emailed me to express his gratitude for our work which has aided him in his career. To know we have positively impacted the lives of others is always a highlight for me. It’s a reminder that knowledge has the ability to empower people. That is why our mission is so important and why I am so passionate about my work.<strong> </strong></p> <p><strong>Any advice to budding entrepreneurs?</strong></p> <p>In our work, we have spoken to thousands of budding entrepreneurs. Many of them often ask how they can avoid failure. The most important advice I’ve discovered is: do not be afraid to fail because failure is inevitable. The truth is failure is an inevitable part of life and a fundamental component of business. Unexpected results will often arise. There are many examples of how genius entrepreneurs have failed, but gone on to achieve great success. The importance lies in discovering the reasons for failure, rectifying it and adapting one’s approach. Thus, the biggest takeaway is to be prepared of failure and changing your mindset on failure; learn to embrace it.<strong> </strong></p> <blockquote> <p>Entrepreneurship is an inherently organic and uncertain process. We should accept and embrace this. It is not possible to plan for every scenario with certainty and control every aspect of a business and its development. No amount of planning or risk management can prevent unpredictable external influences. As entrepreneurs, we must be ready to adapt and improvise.</p> </blockquote> <p><strong>How did your time at the Business School help you?</strong></p> <p>My time at 51Թ has contributed substantially and positively to my entrepreneurial journey. I was previously a barrister specialising in corporate finance, and so 51Թ has equipped me with valuable business knowledge and the foundation to tackle starting my own business. It has certainly assisted me in shaping my business ideas and made me much more analytical.</p> <p>The cross-pollination of multiple disciplines and faculties is also a defining characteristic of 51Թ. It was inspiring to study with such diverse people of different nationalities and backgrounds. Interacting with them has endowed me with a global perspective and an alumni network spanning globe. Many of the professors have also been great mentors, teaching important lessons that have shaped many parts of my business today. The Business School has been a great stepping stone towards even greater moments in my life and studying at 51Թ stands one of the best decisions I have taken.<strong> </strong></p> <p>I believe business education is a weapon for progress that can be used to progressively change the world of tomorrow and empower. This is why I believe that accessibility to business knowledge should be a right and not a privilege.</p> </div> </div> </div> </div> </div> </section><div class="field field--name-key-topics field--type-entity-reference field--label-hidden field__items"> <div class="field__item"><a href="/business-school/category/key-topics/entrepreneurship" hreflang="en">Entrepreneurship</a></div> <div class="field__item"><a href="/business-school/category/key-topics/startups" hreflang="en">Startups</a></div> </div> <div class="c-social-share-widget "> <h3>Share</h3> <div class="c-social-share-widget__links"> <a href="http://www.facebook.com/share.php?u=/business-school/taxonomy/term/1454/feed&amp;title=" target="_blank" aria-label="Share on Facebook"> <img src="/business-school/modules/composer/social_media/icons/facebook_share.svg" alt="Facebook" /></a> <a 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class="field__items"> <div class="field__item"><a href="/business-school/admin/content/course/27" hreflang="en">MSc Innovation, Entrepreneurship & Management</a></div> </div> </div> <div class="field field--name-field-read-time field--type-estimated-read-time field--label-hidden field__item">5 minute read </div> Tue, 04 Mar 2025 09:31:29 +0000 Francesca Hoare 7147 at /business-school The hidden cost of startup buzz: how founders and investors can avoid a culture of hubris /business-school/ib-knowledge/entrepreneurship-innovation/the-hidden-cost-startup-buzz-how-founders-and-investors/ <h1 class="field title-huge field--name-title field--type-string field--label-hidden"> The hidden cost of startup buzz: how founders and investors can avoid a culture of hubris </h1> <span class="field field--name-uid field--type-entity-reference field--label-hidden"><span>Christian Hampel</span></span> <span class="field field--name-created field--type-created field--label-hidden"><time datetime="2025-01-15T12:14:02+00:00" title="Wednesday, January 15, 2025 - 12:14" class="datetime">Wed, 15/01/2025 - 12:14</time></span> <div class="media--image field field--name-media field--type-entity-reference field--label-hidden field__item"> <picture><source media="all and (min-width: 1060px)" type="image/webp" width="960" height="576" data-srcset="/business-school/sites/default/files/styles/focalpoint_5x3_960/public/2025-06/Hidden%20cost%20of%20startup%20buzz%20-%20Christian%20Hampel%20-%20IBK%20-%20Cover%20image%20-%20blog%20-%201550%20x%20930.webp?h=27acd325&itok=gTleatNC 1x"></source><source media="all and (min-width: 840px)" type="image/webp" width="740" height="445" data-srcset="/business-school/sites/default/files/styles/focalpoint_5x3_720/public/2025-06/Hidden%20cost%20of%20startup%20buzz%20-%20Christian%20Hampel%20-%20IBK%20-%20Cover%20image%20-%20blog%20-%201550%20x%20930.webp?h=27acd325&itok=QgRDo3qn 1x"></source><source media="all and (min-width: 576px)" 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data-srcset="/business-school/sites/default/files/styles/focalpoint_5x4_560/public/2026-03/Women%20and%20ambition%20gap%20vs%20support%20gap%20-%20IBK%20-%20Poornima%20Luthra%20-%20Cover%20image.webp?h=27acd325&itok=Ai1SFZQl 1x"></source><source media="all and (min-width: 0)" type="image/webp" width="560" height="315" data-srcset="/business-school/sites/default/files/styles/focalpoint_16x9_560/public/2026-03/Women%20and%20ambition%20gap%20vs%20support%20gap%20-%20IBK%20-%20Poornima%20Luthra%20-%20Cover%20image.webp?h=27acd325&itok=O7rV4Xd8 1x"></source><source media="all and (min-width: 840px)" type="image/jpeg" width="560" height="448" data-srcset="/business-school/sites/default/files/styles/focalpoint_5x4_560/public/2026-03/Women%20and%20ambition%20gap%20vs%20support%20gap%20-%20IBK%20-%20Poornima%20Luthra%20-%20Cover%20image.jpg?h=27acd325&itok=Ai1SFZQl 1x"></source><source media="all and (min-width: 0)" type="image/jpeg" width="560" height="315" data-srcset="/business-school/sites/default/files/styles/focalpoint_16x9_560/public/2026-03/Women%20and%20ambition%20gap%20vs%20support%20gap%20-%20IBK%20-%20Poornima%20Luthra%20-%20Cover%20image.jpg?h=27acd325&itok=O7rV4Xd8 1x"></source><img loading="eager" width="560" height="448" alt="" class="lazyload" data-src="/business-school/sites/default/files/styles/focalpoint_5x4_560/public/2026-03/Women%20and%20ambition%20gap%20vs%20support%20gap%20-%20IBK%20-%20Poornima%20Luthra%20-%20Cover%20image.jpg?h=27acd325&itok=Ai1SFZQl" aria-hidden="true" /></picture><div class="blog-listing-item__details blog-listing-item__details--full"> <time datetime="2026-03-12T12:00:00Z" class="datetime">12 March 2026</time> Knowledge</div> </div> <div class="blog-listing-item__content"> <h3 id="blog-title-7454" class="blog-listing-item__title">Who decided what ambition looks like?</h3> <div class="blog-listing-item__summary"></div> <a aria-label="Read more about Who decided what ambition looks like?" class="blog-listing-item__link link--arrow" href="/business-school/ib-knowledge/management/who-decided-what-ambition-looks/" rel="bookmark">Read more</a> </div> </article></div> </div> </div> </div> </div> </div> </article></div> </div> </section></div> </div> <div class="field field--name-field-date field--type-datetime field--label-hidden field__item"><time datetime="2025-07-14T12:00:00Z" class="datetime">14 July 2025</time></div> <section style="margin-top: 0rem; margin-bottom: 0rem; padding-top: 1rem; padding-bottom: 1rem;" class="paragraph paragraph--bnk-page-builder paragraph--view-mode--default paragraph--section--colour--section-white paragraph--full-width-section"><div class="field field--name-field-component field--type-entity-reference-revisions field--label-hidden field__items"> <div class="field__item"> <div style="margin-top: 0rem; margin-bottom: 0rem; padding-top: 1rem; padding-bottom: 1rem;" class="paragraph paragraph--text paragraph--view-mode--default paragraph--margin"> <div class="field field--name-field-body field--type-text-long field--label-hidden field__items"> <div class="text-formatted "> <p><span><span><span>It’s the dream of many startups: grow aggressively to chase the hype and become a unicorn. However, trying to pull this off all too often turns into a nightmare for founders, employees and their stakeholders alike. Our recent study found that growth-chasing startups risk ingraining a damaging “hubristic culture” – characterised by the sense of being entitled to break rules without caring about consequences. </span></span></span></p> <p><span><span><span>A hubristic culture often looks exciting to employees but actually damages the company. It leads employees to believe they can do no wrong in the pursuit of growth. This is a recipe for disaster. <a href="https://www.bloomberg.com/news/articles/2023-04-09/ftx-failure-rooted-in-hubris-and-greed-debtors-report-finds">A report</a> by debtors of failed crypto exchange FTX Trading, for example, blamed its collapse on “hubris, incompetence and greed” (the company’s founder, Sam Bankman-Fried, is <a href="https://www.ft.com/content/89e3d859-3a27-4d76-8b54-1e872b615f5f">appealing his conviction</a>).</span></span></span></p> <p><span><span><span>Together with Elena Dalpiaz, I have studied hubristic culture in a tech startup that initially achieved hypergrowth for a few years. However, this culture led the startup to adopt harmful behaviours that hurt stakeholders and threatened its very survival until the company embarked on a major reform process. </span></span></span>While this turnaround was a success at the time of our study’s conclusion, the company, like many others in the sector, later exited the market due to new regulatory changes. This has helped make the case for broader volatility of the industry rather than undermining the impact of cultural reform.</p> <p></p> </div> </div> </div> </div> <div class="field__item"> <div style="margin-top: 0rem; margin-bottom: 0rem; padding-top: 1rem; padding-bottom: 1rem;" class="paragraph paragraph--text paragraph--view-mode--default paragraph--margin"> <div class="field field--name-field-body field--type-text-long field--label-hidden field__items"> <div class="text-formatted "> <p><span><span><span><strong>Red flags in startup culture</strong></span></span></span></p> <p><span><span><span>We found that one major red flag for a hubristic culture is when startups pursue growth at all costs. This is problematic because employees believe it does not matter how their growth-chasing actions affect stakeholders. Consequences of this can include: regularly letting customers down during the hypergrowth; getting ever more regulatory fines; and receiving increasingly hostile coverage on key (social) media channels. </span></span></span></p> <p><span><span><span>Another major red flag for a hubristic culture is a specific type of excitement shared among the startup’s employees: what we call “antagonistic excitement”. This is the enthusiasm to operate in opposition to outside norms. For example, an employee of the tech company we studied was thrilled when masses protested the company’s rule-breaking: “we were getting attacked […] You live off that adrenaline”. </span></span></span></p> <blockquote> <p><span><span><span>Getting excited about breaking rules and about receiving external criticism is dangerous because employees risk losing moral awareness, i.e. the ability to care about (not harming) the outside world.</span></span></span></p> </blockquote> <p><span><span><span><strong>How to build a sustainable startup culture</strong></span></span></span></p> <p><span><span><span>How do startups avoid the trap of a hubristic culture? First, by focusing the team on pursuing growth that can be sustained over the long-term, rather than seeking growth at all costs. This forces employees to pursue growth that fits with society because only this is sustainable over time. </span></span></span></p> <p><span><span><span>Second, it’s important to banish antagonistic excitement. Whereas excitement about the startup’s mission and about any constructive plans can be very positive, what stores up trouble is fostering excitement about breaking rules and getting criticised. It’s important for startups to emphasise that, amid all the excitement, the pursuit of growth should not endanger the well-being of others.</span></span></span></p> <p><span><span><span>Hubristic cultures in startups are initially intoxicating for employees but they are ultimately toxic for everyone. When startups collapse, founders, investors, employees and stakeholders are all harmed. It’s important that hyped companies fix a hubristic culture before it’s too late. This gives them the chance to build a company that will last, rather than becoming a cautionary tale for the next excitable startup.</span></span></span></p> <p> </p> <p><span><span><span><em>This article draws on findings from the </em>Journal of Business Venturing <em>article <a href="https://www.sciencedirect.com/science/article/pii/S0883902625000345">“When Hype Collides with Morality: How Entrepreneurial Framing Affects the Behavior and Legitimacy of Hyped Ventures”</a> by Christian E. Hampel (51Թ) and Elena Dalpiaz (USI Lugano).</em></span></span></span></p> </div> </div> </div> </div> </div> </section><section style="margin-top: 0rem; margin-bottom: 0rem; padding-top: 1rem; padding-bottom: 1rem;" class="paragraph paragraph--bnk-page-builder paragraph--view-mode--default paragraph--section--colour--section-blue paragraph--full-width-section"><div class="field field--name-field-component field--type-entity-reference-revisions field--label-hidden field__items"> <div class="field__item"> <article style="margin-top: 0rem; margin-bottom: 0rem; padding-top: 1rem; padding-bottom: 1rem;" class="paragraph paragraph--flexible-page-call-to-action call-to-action" data-aos="fade-up" data-aos-delay="300" data-aos-duration="1200"><h2 class="call-to-action__heading"> Read about the research </h2> <ul class="call-to-action__links"><li class="call-to-action__link-item"> <a href="https://www.sciencedirect.com/science/article/pii/S0883902625000345" class="call-to-action__link call-to-action__link--solid--">Explore findings from Dr Hampel</a> </li> </ul></article></div> </div> </section><div class="field field--name-key-topics field--type-entity-reference field--label-hidden field__items"> <div class="field__item"><a href="/business-school/category/key-topics/entrepreneurship" hreflang="en">Entrepreneurship</a></div> <div class="field__item"><a href="/business-school/category/key-topics/innovation" hreflang="en">Innovation</a></div> <div class="field__item"><a href="/business-school/category/key-topics/jobs-and-labour" hreflang="en">Jobs and Labour</a></div> <div class="field__item"><a href="/business-school/category/key-topics/startups" hreflang="en">Startups</a></div> </div> <div class="field field--name-key-themes field--type-entity-reference field--label-hidden field__items"> <div class="field__item"><a href="/business-school/key-themes/entrepreneurship/" hreflang="en">Entrepreneurship</a></div> </div> <div class="field 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field--type-string field--label-hidden">Grounded in new research, this article reveals the warning signs of “hubristic culture” and offers practical strategies to foster sustainable growth</h2> <div class="field field--name-field-media-caption field--type-string field--label-above"> <span class="blue-line"></span>Main image: Nuthawut Somsuk / iStock via Getty Images Plus</div> <div class="field field--name-field-read-time field--type-estimated-read-time field--label-hidden field__item">3 minute read </div> Wed, 15 Jan 2025 12:14:02 +0000 Christian Hampel 7300 at /business-school Business School MSc graduate Alvia Dibby Shadqah speaks to the Financial Times about life as a female entrepreneur /business-school/news/business-school-msc-graduate-alvia-dibby-shadqah-speaks-the-financial-times-about-life-female/ <span class="field field--name-title field--type-string field--label-hidden">Business School MSc graduate Alvia Dibby Shadqah speaks to the Financial Times about life as a female entrepreneur</span> <span class="field field--name-uid field--type-entity-reference field--label-hidden"><span>Evie Burrows-Taylor</span></span> <span class="field field--name-created field--type-created field--label-hidden"><time datetime="2024-09-09T11:28:25+00:00" title="Monday, September 9, 2024 - 11:28" class="datetime">Mon, 09/09/2024 - 11:28</time></span> <div class="media--image field field--name-media field--type-entity-reference field--label-hidden field__item"> <picture><source media="all and (min-width: 1060px)" type="image/webp" width="960" height="576" data-srcset="/business-school/sites/default/files/styles/focalpoint_5x3_960/public/2022-02/Two%20female%20students%20smiling%20with%20laptops.webp?h=10174e4b&itok=FV1BO0wA 1x"></source><source media="all and (min-width: 840px)" type="image/webp" width="740" height="445" 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data-src="/business-school/sites/default/files/styles/focalpoint_5x3_960/public/2022-02/Two%20female%20students%20smiling%20with%20laptops.png?h=10174e4b&itok=FV1BO0wA" aria-hidden="true" /></picture></div> <div class="field field--name-field-date field--type-datetime field--label-hidden field__item"><time datetime="2024-09-04T12:00:00Z" class="datetime">4 September 2024</time></div> <div class="field field--name-key-topics field--type-entity-reference field--label-hidden field__items"> <div class="field__item"><a href="/business-school/category/key-topics/entrepreneurship" hreflang="en">Entrepreneurship</a></div> <div class="field__item"><a href="/business-school/category/key-topics/inequality" hreflang="en">Inequality</a></div> <div class="field__item"><a href="/business-school/category/key-topics/management-masters" hreflang="en">Management Masters'</a></div> <div class="field__item"><a href="/business-school/category/key-topics/startups" hreflang="en">Startups</a></div> </div> <div class="c-social-share-widget "> <h3>Share</h3> <div class="c-social-share-widget__links"> <a href="http://www.facebook.com/share.php?u=/business-school/taxonomy/term/1454/feed&amp;title=" target="_blank" aria-label="Share on Facebook"> <img src="/business-school/modules/composer/social_media/icons/facebook_share.svg" alt="Facebook" /></a> <a href="https://www.linkedin.com/sharing/share-offsite?url=/business-school/taxonomy/term/1454/feed&amp;title=&amp;source=/business-school/taxonomy/term/1454/feed" target="_blank" aria-label="Share on Linkedin"> <img src="/business-school/modules/composer/social_media/icons/linkedin.svg" alt="Linkedin" /></a> <a href="https://twitter.com/intent/tweet?url=/business-school/taxonomy/term/1454/feed&amp;status=+/business-school/taxonomy/term/1454/feed" target="_blank" aria-label="Share on Twitter"> <img src="/business-school/themes/custom/icbs/images/twitter-black.svg" alt="Twitter" /></a> <a href="mailto:?subject=&amp;body=Check out this site 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09:56</time></span> <div class="media--image field field--name-media field--type-entity-reference field--label-hidden field__item"> <picture><source media="all and (min-width: 1060px)" type="image/webp" width="960" height="576" data-srcset="/business-school/sites/default/files/styles/focalpoint_5x3_960/public/2021-04/Mike%20Wright_REF.webp?h=6d7612e2&itok=0aw2MCAt 1x"></source><source media="all and (min-width: 840px)" type="image/webp" width="740" height="445" data-srcset="/business-school/sites/default/files/styles/focalpoint_5x3_720/public/2021-04/Mike%20Wright_REF.webp?h=6d7612e2&itok=4A3GLipJ 1x"></source><source media="all and (min-width: 576px)" type="image/webp" width="560" height="336" data-srcset="/business-school/sites/default/files/styles/focalpoint_5x3_560/public/2021-04/Mike%20Wright_REF.webp?h=6d7612e2&itok=o2EF0iFw 1x"></source><source media="all and (min-width: 0)" type="image/webp" width="480" height="288" data-srcset="/business-school/sites/default/files/styles/focalpoint_5x3_480/public/2021-04/Mike%20Wright_REF.webp?h=6d7612e2&itok=rr4acgOG 1x"></source><source media="all and (min-width: 1060px)" type="image/jpeg" width="960" height="576" data-srcset="/business-school/sites/default/files/styles/focalpoint_5x3_960/public/2021-04/Mike%20Wright_REF.jpg?h=6d7612e2&itok=0aw2MCAt 1x"></source><source media="all and (min-width: 840px)" type="image/jpeg" width="740" height="445" data-srcset="/business-school/sites/default/files/styles/focalpoint_5x3_720/public/2021-04/Mike%20Wright_REF.jpg?h=6d7612e2&itok=4A3GLipJ 1x"></source><source media="all and (min-width: 576px)" type="image/jpeg" width="560" height="336" data-srcset="/business-school/sites/default/files/styles/focalpoint_5x3_560/public/2021-04/Mike%20Wright_REF.jpg?h=6d7612e2&itok=o2EF0iFw 1x"></source><source media="all and (min-width: 0)" type="image/jpeg" width="480" height="288" 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26 Feb 2024 09:56:42 +0000 Evie Burrows-Taylor 6646 at /business-school How to survive as an entrepreneur: insights from Steve Blank /business-school/ib-knowledge/entrepreneurship-innovation/how-survive-entrepreneur-insights-steve-blank/ <span class="field field--name-title field--type-string field--label-hidden">How to survive as an entrepreneur: insights from Steve Blank </span> <div class="media--image field field--name-media field--type-entity-reference field--label-hidden field__item"> <picture><source media="all and (min-width: 1060px)" type="image/webp" width="960" height="576" data-srcset="/business-school/sites/default/files/styles/focalpoint_5x3_960/public/2024-02/Steve%20Blank_IB%20Knowledge%20.webp?h=1c9b88c9&itok=eQVWxjpU 1x"></source><source media="all and (min-width: 840px)" type="image/webp" width="740" height="445" data-srcset="/business-school/sites/default/files/styles/focalpoint_5x3_720/public/2024-02/Steve%20Blank_IB%20Knowledge%20.webp?h=1c9b88c9&itok=Gb58EjdH 1x"></source><source media="all and (min-width: 576px)" type="image/webp" width="560" height="336" data-srcset="/business-school/sites/default/files/styles/focalpoint_5x3_560/public/2024-02/Steve%20Blank_IB%20Knowledge%20.webp?h=1c9b88c9&itok=n9QZrXWE 1x"></source><source media="all and (min-width: 0)" type="image/webp" width="480" height="288" data-srcset="/business-school/sites/default/files/styles/focalpoint_5x3_480/public/2024-02/Steve%20Blank_IB%20Knowledge%20.webp?h=1c9b88c9&itok=I2uhm5BV 1x"></source><source media="all and (min-width: 1060px)" type="image/jpeg" width="960" height="576" data-srcset="/business-school/sites/default/files/styles/focalpoint_5x3_960/public/2024-02/Steve%20Blank_IB%20Knowledge%20.jpg?h=1c9b88c9&itok=eQVWxjpU 1x"></source><source media="all and (min-width: 840px)" type="image/jpeg" width="740" height="445" data-srcset="/business-school/sites/default/files/styles/focalpoint_5x3_720/public/2024-02/Steve%20Blank_IB%20Knowledge%20.jpg?h=1c9b88c9&itok=Gb58EjdH 1x"></source><source media="all and (min-width: 576px)" type="image/jpeg" width="560" height="336" data-srcset="/business-school/sites/default/files/styles/focalpoint_5x3_560/public/2024-02/Steve%20Blank_IB%20Knowledge%20.jpg?h=1c9b88c9&itok=n9QZrXWE 1x"></source><source media="all and (min-width: 0)" type="image/jpeg" width="480" height="288" data-srcset="/business-school/sites/default/files/styles/focalpoint_5x3_480/public/2024-02/Steve%20Blank_IB%20Knowledge%20.jpg?h=1c9b88c9&itok=I2uhm5BV 1x"></source><img loading="eager" width="960" height="576" alt="Steve Blank " class="lazyload" data-src="/business-school/sites/default/files/styles/focalpoint_5x3_960/public/2024-02/Steve%20Blank_IB%20Knowledge%20.jpg?h=1c9b88c9&itok=eQVWxjpU" /></picture></div> <span class="field field--name-uid field--type-entity-reference field--label-hidden"><span>Evie Burrows-Taylor</span></span> <span class="field field--name-created field--type-created field--label-hidden"><time datetime="2024-02-13T11:47:09+00:00" title="Tuesday, February 13, 2024 - 11:47" class="datetime">Tue, 13/02/2024 - 11:47</time></span> <div class="field field--name-field-date field--type-datetime field--label-hidden field__item"><time datetime="2024-02-14T12:00:00Z" class="datetime">14 February 2024</time></div> <div class="field field--name-content-top field--type-entity-reference-revisions field--label-hidden field__items"> <div class="field__item"> <div class="paragraph paragraph--text paragraph--view-mode--default paragraph--margin"> <div class="field field--name-field-body field--type-text-long field--label-hidden field__items"> <div class="text-formatted "> <h3>We sat down with world-renowned entrepreneur Steve Blank to talk about the significance of the lean startup movement, how generative AI will revolutionise the business landscape and what leaders need to do to survive the changes ahead</h3> </div> </div> </div> </div> <div class="field__item"> <div class="paragraph paragraph--text paragraph--view-mode--default paragraph--margin"> <div class="field field--name-field-body field--type-text-long field--label-hidden field__items"> <div class="text-formatted "> <p>Famed for his founding role in the lean startup movement, Steve Blank, now an adjunct professor of entrepreneurship at Stanford, has also co-created the <a href="https://www.wickedacceleration.org/imperial-college-business-school-wicked-module">51Թ Wicked Module</a> at 51Թ Business School. The class teaches students to use lean startup tools to address “wicked” problems that have multiple moving parts and no obvious solution, such as insurgencies, disinformation and climate change.<br /><br /> We spoke to Steve about the significance of his work and the biggest challenges and opportunities facing today’s entrepreneurs.</p> <h4>Why was the lean startup movement such a widespread sensation?</h4> <p>Lean’s biggest insight was observing that startups are not smaller versions of large companies and, while large companies execute business models, startups search for them. For the business world, it was like discovering an entirely new continent.<br /><br /> We had built tools for executing an existing business model, but we had absolutely nothing when it came to searching for them, including the understanding that it needed to be done.<br /><br /> My work, along with that of Eric Ries and Alexander Osterwalder, formed the beginnings of the Lean Movement. I remember going to some of the best business schools in the world and people saying: “How hard can [running a company made up of] six people in a garage be?” But I deeply understood just how hard the startup setup was. </p> <h4>How will generative AI impact entrepreneurship?</h4> <p>The impact on entrepreneurs will be enormous: they’ll be able to use data to look at what people in certain demographics want and use generative AI to come up with product ideas, websites and even pivots.</p> <p>Now, if I’m in healthcare and the NHS decides they want to make money, I could take all the health data I have about everybody in the UK and start figuring out how to do it using AI models. If I was an entrepreneur today, I would be working on a piece of enterprise software to create an end-to-end platform for using AI in building startups.</p> <h4>What innovation challenges are unique to today’s businesses?</h4> <p>Large organisations are designed for repeatable and scalable processes. This works well when your business environment is relatively stable, or your competitors have the same resources as you.</p> <p>These days, you’re competing with smaller companies designed to move rapidly and take risks, and that’s hard to sustain. Companies adopting startup methods often end up with innovation “theatre”, rather than innovation delivered. Carving out an innovative path requires committed leadership, culture and process change.</p> <h4>What is the most common mistake you see startups making?</h4> <p>Entrepreneurs have the passion to come up with an idea, execute it and then expect to stand back and see all the orders rolling in. That almost never happens.</p> <p>The phrase I keep repeating after two decades: there are no facts inside the building, so get the heck out. When I taught the <a href="https://www.wickedacceleration.org/imperial-college-business-school-wicked-module">51Թ Wicked Module</a> at 51Թ, I told students how important it is to talk to customers and listen to the data.</p> <h4>How do you think large corporations can overcome challenges with agility?</h4> <p>It really starts with the leadership team agreeing that execution pays your salary, but innovation pays your pension. Then deciding whether they're willing to make the changes necessary to provide a parallel pathway for innovation.</p> <p>However, the worst thing you could do is make the entire company about innovation and put the core business at risk. My first mantra to CEOs is: whatever you do, protect the core.</p> <h4>How can leaders ensure they stay relevant?</h4> <p>If I was a CEO, I'd ensure I was thoroughly educating myself about the changes in my sector. If you don’t understand the relevant technology, supply chain, manufacturing et al and its implications, it would be like a CEO at the turn of the century not understanding manufacturing in China.</p> <p>Lifelong learning plays a large role in figuring out how to keep CEOs continually engaged in new methods, tech, challenges, as well as global opportunities and threats.</p> </div> </div> </div> </div> <div class="field__item"> <div class="paragraph paragraph--text paragraph--view-mode--default paragraph--margin"> <div class="field field--name-field-body field--type-text-long field--label-hidden field__items"> <div class="text-formatted "> <p><em><a href="https://www.wickedacceleration.org/imperial-college-business-school-wicked-module">51Թ Wicked Module</a> leader <a href="/people/c.garciah">Cristobal Garcia Herrera</a> conducted a fireside chat with Steve Blank at the <a href="https://www.wickedacceleration.org/">Wicked Acceleration Labs</a> 4th Annual International Symposium on Corporate Acceleration and Digital Transformation in November 2023. </em></p> </div> </div> </div> </div> </div> <div class="field field--name-key-topics field--type-entity-reference field--label-hidden field__items"> <div class="field__item"><a href="/business-school/category/key-topics/artificial-intelligence" hreflang="en">Artificial Intelligence</a></div> <div class="field__item"><a href="/business-school/category/key-topics/digital-transformation" hreflang="en">Digital Transformation</a></div> <div class="field__item"><a href="/business-school/category/key-topics/entrepreneurship" hreflang="en">Entrepreneurship</a></div> <div class="field__item"><a href="/business-school/category/key-topics/innovation" hreflang="en">Innovation</a></div> <div class="field__item"><a href="/business-school/category/key-topics/leadership" hreflang="en">Leadership</a></div> <div class="field__item"><a href="/business-school/category/key-topics/startups" hreflang="en">Startups</a></div> <div class="field__item"><a href="/business-school/category/key-topics/strategy" hreflang="en">Strategy</a></div> </div> <div class="field field--name-sidebar-bottom field--type-entity-reference-revisions field--label-hidden field__items"> <div class="field__item"> <div class="c-paragraph-cta paragraph paragraph--cta paragraph--view-mode--default paragraph--margin"> <div class="c-paragraph-cta__inner"> <h2>Monthly newsletter</h2> <p>Receive the latest insights from 51Թ Business School</p> <div class="c-paragraph-cta__links"> <a href="/business-school/sign-ib-knowledge/" class="button button--primary "> Sign up now </a> </div> </div> </div> </div> <div class="field__item"> <div class="paragraph paragraph--featured-content paragraph--view-mode--default paragraph--margin"> <article class="c-featured-content"><h2> <a href="https://www.wickedacceleration.org/imperial-college-business-school-wicked-module"> Wicked Problems, System Dynamics & Entrepreneurial Innovation: 11 June – 12 July, 2024 </a> </h2> <a class="c-featured-content__media" href="https://www.wickedacceleration.org/imperial-college-business-school-wicked-module" tabindex="-1" title="Thumbnail for Wicked Problems, System Dynamics & Entrepreneurial Innovation: 11 June – 12 July, 2024"> <div class="field field--name-field-media field--type-entity-reference field--label-hidden field__item"> <picture><source media="all and (min-width: 840px)" type="image/webp" width="560" height="448" data-srcset="/business-school/sites/default/files/styles/focalpoint_5x4_560/public/2019-07/imperial%20college%20building%20main.webp?h=40b41827&itok=rz0ns0Bv 1x"></source><source media="all and (min-width: 576px)" type="image/webp" width="480" height="270" data-srcset="/business-school/sites/default/files/styles/focalpoint_16x9_480/public/2019-07/imperial%20college%20building%20main.webp?h=40b41827&itok=bu6nkyKV 1x"></source><source media="all and (min-width: 0)" type="image/webp" width="480" height="270" data-srcset="/business-school/sites/default/files/styles/focalpoint_16x9_480/public/2019-07/imperial%20college%20building%20main.webp?h=40b41827&itok=bu6nkyKV 1x"></source><source media="all and (min-width: 840px)" type="image/jpeg" width="560" height="448" data-srcset="/business-school/sites/default/files/styles/focalpoint_5x4_560/public/2019-07/imperial%20college%20building%20main.jpg?h=40b41827&itok=rz0ns0Bv 1x"></source><source media="all and (min-width: 576px)" type="image/jpeg" width="480" height="270" data-srcset="/business-school/sites/default/files/styles/focalpoint_16x9_480/public/2019-07/imperial%20college%20building%20main.jpg?h=40b41827&itok=bu6nkyKV 1x"></source><source media="all and (min-width: 0)" type="image/jpeg" width="480" height="270" data-srcset="/business-school/sites/default/files/styles/focalpoint_16x9_480/public/2019-07/imperial%20college%20building%20main.jpg?h=40b41827&itok=bu6nkyKV 1x"></source><img loading="lazy" width="480" height="384" alt="51Թ Business School main entrance" class="lazyload" data-src="/business-school/sites/default/files/styles/focalpoint_5x4_480/public/2019-07/imperial%20college%20building%20main.jpg?h=40b41827&itok=fWXhEzsg" /></picture></div> </a> <div class="text-formatted "> <div class="field field--name-field-summary field--type-string-long field--label-hidden field__items"> <div class="text-formatted "> The 51Թ Wicked Module is a one-month programme for 51Թ Business School students, where we will introduce participants to a unique set of frameworks, approaches, and tools curated to address 'wicked problems". </div> </div> </div> <a href="https://www.wickedacceleration.org/imperial-college-business-school-wicked-module" rel="bookmark" aria-label="Read more about Wicked Problems, System Dynamics & Entrepreneurial Innovation: 11 June – 12 July, 2024" class="button button--primary "> Read more </a> </article></div> </div> <div class="field__item"> <div class="paragraph paragraph--featured-content paragraph--view-mode--default paragraph--margin"> <article class="c-featured-content"><h2> <a href="/business-school/ib-knowledge/entrepreneurship-innovation/experimentation-business-3-ways-avoid-the-hidden-risks/"> Experimentation in business: 3 ways to avoid the hidden risks </a> </h2> <a class="c-featured-content__media" href="/business-school/ib-knowledge/entrepreneurship-innovation/experimentation-business-3-ways-avoid-the-hidden-risks/" tabindex="-1" title="Thumbnail for Experimentation in business: 3 ways to avoid the hidden risks"> <div class="media--image field field--name-media field--type-entity-reference field--label-hidden field__item"> <picture><source media="all and (min-width: 1060px)" type="image/webp" width="212" height="260" data-srcset="/business-school/sites/default/files/styles/focalpoint_212_x_260/public/2023-06/Experimentation%20in%20business_0.webp?h=a0bfbc14&itok=wM_88T9f 1x"></source><source media="all and (min-width: 840px)" type="image/webp" width="660" height="260" data-srcset="/business-school/sites/default/files/styles/focalpoint_660_x_260/public/2023-06/Experimentation%20in%20business_0.webp?h=a0bfbc14&itok=Ab_wBqf7 1x"></source><source media="all and (min-width: 576px)" type="image/webp" width="660" height="260" data-srcset="/business-school/sites/default/files/styles/focalpoint_660_x_260/public/2023-06/Experimentation%20in%20business_0.webp?h=a0bfbc14&itok=Ab_wBqf7 1x"></source><source media="all and (min-width: 0)" type="image/webp" width="380" height="150" data-srcset="/business-school/sites/default/files/styles/focalpoint_380_x_150/public/2023-06/Experimentation%20in%20business_0.webp?h=a0bfbc14&itok=2lXocC77 1x"></source><source media="all and (min-width: 1060px)" type="image/jpeg" width="212" height="260" data-srcset="/business-school/sites/default/files/styles/focalpoint_212_x_260/public/2023-06/Experimentation%20in%20business_0.jpg?h=a0bfbc14&itok=wM_88T9f 1x"></source><source media="all and (min-width: 840px)" type="image/jpeg" width="660" height="260" data-srcset="/business-school/sites/default/files/styles/focalpoint_660_x_260/public/2023-06/Experimentation%20in%20business_0.jpg?h=a0bfbc14&itok=Ab_wBqf7 1x"></source><source media="all and (min-width: 576px)" type="image/jpeg" width="660" height="260" data-srcset="/business-school/sites/default/files/styles/focalpoint_660_x_260/public/2023-06/Experimentation%20in%20business_0.jpg?h=a0bfbc14&itok=Ab_wBqf7 1x"></source><source media="all and (min-width: 0)" type="image/jpeg" width="380" height="150" data-srcset="/business-school/sites/default/files/styles/focalpoint_380_x_150/public/2023-06/Experimentation%20in%20business_0.jpg?h=a0bfbc14&itok=2lXocC77 1x"></source><img loading="lazy" width="480" height="384" alt="" class="lazyload" data-src="/business-school/sites/default/files/styles/large/public/2023-06/Experimentation%20in%20business_0.jpg?itok=2EW11kie" aria-hidden="true" /></picture></div> </a> <div class="text-formatted "> <div class="field field--name-summary field--type-text-long field--label-hidden field__items"> <div class="text-formatted "> <p>Experimentation is key to platforms improving their services – but this is often carried out in secret and can have disastrous unintended consequences.</p> </div> </div> </div> <a href="/business-school/ib-knowledge/entrepreneurship-innovation/experimentation-business-3-ways-avoid-the-hidden-risks/" rel="bookmark" aria-label="Read more about Experimentation in business: 3 ways to avoid the hidden risks" class="link "> Read more </a> </article></div> </div> </div> <div class="print__wrapper print__wrapper--pdf"><a href="/business-school/print/pdf/node/6621" class="print__link print__link--pdf">Download PDF</a></div> <div class="field field--name-field-academic-area-ref field--type-entity-reference field--label-above"> <div class="field__label">Academic area</div> <div class="field__items"> <div class="field__item"><a href="/business-school/faculty-research/academic-areas/management-entrepreneurship/" hreflang="en">Management & Entrepreneurship </a></div> </div> </div> <div class="field field--name-field-knowledge-categories field--type-entity-reference field--label-inline"> <div class="field__label">Knowledge Categories</div> <div class="field__items"> <div class="field__item"><a href="/business-school/category/knowledge-categories/entrepreneurship-innovation" hreflang="en">Entrepreneurship & Innovation</a></div> </div> </div> Tue, 13 Feb 2024 11:47:09 +0000 Evie Burrows-Taylor 6621 at /business-school Top business school articles for students 2024 /business-school/ib-knowledge/strategy-leadership/top-business-school-articles-students-2024/ <span class="field field--name-title field--type-string field--label-hidden">Top business school articles for students 2024 </span> <div class="media--image field field--name-media field--type-entity-reference field--label-hidden field__item"> <picture><source media="all and (min-width: 1060px)" type="image/webp" width="960" height="576" data-srcset="/business-school/sites/default/files/styles/focalpoint_5x3_960/public/2019-07/mba%20chat%20to%20our%20students.webp?h=b3e28b34&itok=-CKG7blF 1x"></source><source media="all and (min-width: 840px)" type="image/webp" width="740" height="445" data-srcset="/business-school/sites/default/files/styles/focalpoint_5x3_720/public/2019-07/mba%20chat%20to%20our%20students.webp?h=b3e28b34&itok=rQOlkfUs 1x"></source><source media="all and (min-width: 576px)" type="image/webp" width="560" height="336" data-srcset="/business-school/sites/default/files/styles/focalpoint_5x3_560/public/2019-07/mba%20chat%20to%20our%20students.webp?h=b3e28b34&itok=UAj0kpAx 1x"></source><source media="all and (min-width: 0)" type="image/webp" width="480" height="288" data-srcset="/business-school/sites/default/files/styles/focalpoint_5x3_480/public/2019-07/mba%20chat%20to%20our%20students.webp?h=b3e28b34&itok=rb7b6DWh 1x"></source><source media="all and (min-width: 1060px)" type="image/jpeg" width="960" height="576" data-srcset="/business-school/sites/default/files/styles/focalpoint_5x3_960/public/2019-07/mba%20chat%20to%20our%20students.jpg?h=b3e28b34&itok=-CKG7blF 1x"></source><source media="all and (min-width: 840px)" type="image/jpeg" width="740" height="445" data-srcset="/business-school/sites/default/files/styles/focalpoint_5x3_720/public/2019-07/mba%20chat%20to%20our%20students.jpg?h=b3e28b34&itok=rQOlkfUs 1x"></source><source media="all and (min-width: 576px)" type="image/jpeg" width="560" height="336" data-srcset="/business-school/sites/default/files/styles/focalpoint_5x3_560/public/2019-07/mba%20chat%20to%20our%20students.jpg?h=b3e28b34&itok=UAj0kpAx 1x"></source><source media="all and (min-width: 0)" type="image/jpeg" width="480" height="288" data-srcset="/business-school/sites/default/files/styles/focalpoint_5x3_480/public/2019-07/mba%20chat%20to%20our%20students.jpg?h=b3e28b34&itok=rb7b6DWh 1x"></source><img loading="eager" width="960" height="576" alt="" class="lazyload" data-src="/business-school/sites/default/files/styles/focalpoint_5x3_960/public/2019-07/mba%20chat%20to%20our%20students.jpg?h=b3e28b34&itok=-CKG7blF" aria-hidden="true" /></picture></div> <span class="field field--name-uid field--type-entity-reference field--label-hidden"><span>Michael Mills</span></span> <span class="field field--name-created field--type-created field--label-hidden"><time datetime="2024-01-03T14:45:41+00:00" title="Wednesday, January 3, 2024 - 14:45" class="datetime">Wed, 03/01/2024 - 14:45</time></span> <div class="field field--name-field-date field--type-datetime field--label-hidden field__item"><time datetime="2024-01-08T12:00:00Z" class="datetime">8 January 2024</time></div> <div class="field field--name-content-top field--type-entity-reference-revisions field--label-hidden field__items"> <div class="field__item"> <div class="paragraph paragraph--text paragraph--view-mode--default paragraph--margin"> <div class="field field--name-field-body field--type-text-long field--label-hidden field__items"> <div class="text-formatted "> <h2>From the soft skills that are needed in the age of AI to the surprising advantages of imitation, we present 10 of the most-read articles from the last 12 months on IB Knowledge</h2> </div> </div> </div> </div> <div class="field__item"> <div class="paragraph paragraph--text paragraph--view-mode--default paragraph--margin"> <div class="field field--name-field-body field--type-text-long field--label-hidden field__items"> <div class="text-formatted "> <p>If you are looking for topical insight in 2024, you are in luck. We have compiled 10 of the most-read articles published by 51Թ Business School over the last 12 months. They cover a range of topics we know you will be interested in, from Japanese philosophy and AI to social mobility and EDI. </p> <p>Whether you want to learn more about how Chinese firms are redefining management, or the political appeal of Donald Trump, you will find practical tips and vital context right here. </p> <p><a href="/business-school/ib-knowledge/management/neuroticism-deprivation-and-racial-bias-trumps-unique-authoritarian-appeal"><strong>1. What is Donald Trump’s appeal? </strong></a></p> <p>With Donald Trump almost certain to secure the Republican nomination for this year’s US presidential election, it is a good moment to look at what makes him so appealing to such a large swathe of the American public. Dr Sanaz Talaifar explains that what unites so many of his voters is a feeling they have something to lose. </p> <p><strong><a href="/business-school/ib-knowledge/strategy-leadership/leading-edi-through-education-challenges-systemically-changing">2. Opportunity is not equal unless individuals are given what they need to succeed</a> </strong></p> <p>Tackling discrimination in business and society requires us to change the ways we deal with "difference" in education, from the day a child enters primary school to the day they complete their postgraduate degree. Professor Sankalp Chaturvedi, Associate Dean of EDI, identifies some of the challenges and gaps in the current system. </p> <p><a href="/business-school/ib-knowledge/health/post-brexit-medicine-approvals-what-we-know"><strong>3. The UK still relies heavily on the EU when it comes to medicine approvals</strong></a> </p> <p>Dr Matthias Hofer, a research associate at the Centre for Health Economics & Policy Innovation, reveals the challenges and opportunities the UK faces in approving medicines in the post-Brexit era, as well as the impact of innovation schemes and international partnerships.  </p> <p><a href="/business-school/ib-knowledge/health/how-parental-unemployment-impacts-childrens-health-the-long-run"><strong>4. Parental unemployment can have a lasting effect on children’s health</strong></a> </p> <p>Parental joblessness, especially of fathers, increases the risk of long-standing illness, mental ill-health, poverty, and lower educational attainment for children later in life. Dr Mario Martínez-Jiménez explains how these effects come about and how they vary depending on the child’s age. </p> <p><a href="/business-school/ib-knowledge/strategy-leadership/imitation-the-new-key-business-success"><strong>5. Imitation is the new key to business success </strong></a></p> <p>In the business world, as elsewhere in life, copying is frowned upon. Yet, in some cases, it has been responsible for inspiring business leaders, creating new markets and, most surprisingly, driving innovation. Dr Jan-Michael Ross challenges some common misconceptions and provides examples of successful imitators in different industries. </p> <p><strong><a href="/business-school/ib-knowledge/strategy-leadership/why-leaders-need-soft-skills-the-age-ai">6. Why leaders need soft skills in the age of AI </a></strong></p> <p>The classical economical view of the individual is that we are all rational and self-interested actors. We are not, of course, and Dr Cláudia Custódio explains why. She also looks at the limitations of such simple ideas about people in an increasingly complex business world – and how skills traditionally valued in leaders might become redundant as more tasks are automated. </p> <p><a href="/business-school/ib-knowledge/finance/what-india-can-teach-us-about-social-mobility"><strong>7. India has a lot to teach us about social mobility </strong></a></p> <p>Upward mobility in India has not changed despite economic growth, and there are large gaps between different castes, communities and religions. Dr Sam Asher highlights the importance of understanding how local factors, such as neighbourhoods and public services, affect the outcomes of disadvantaged children. </p> <p><strong><a href="/business-school/ib-knowledge/strategy-leadership/how-adapt-your-business-crisis">8. How to adapt your business in a crisis </a></strong></p> <p>In times of hardship, companies tend to respond by downsizing their operations. But instead, they should be taking stock and considering opportunities for innovation, so they can emerge stronger during the recovery. Dr Jan-Michael Ross explains how decisions made during a downturn may have their biggest impact just as it looks like you should be in recovery. </p> <p><a href="/business-school/ib-knowledge/management/how-agile-chinese-firms-are-defining-new-era-management"><strong>9. The Chinese firms redefining management </strong></a></p> <p>Chinese companies are reinventing management in the digital age. Emeritus Professor George Yip and his co-authors explain how these firms’ innovative approach is enabling employees to organise themselves around business opportunities without direct managerial intervention.  </p> <p><a href="/business-school/ib-knowledge/strategy-leadership/what-japanese-philosophy-can-teach-us-about-finding-purpose-in-the-workplace"><strong>10. How to find purpose and meaning in your work</strong></a> </p> <p>The Japanese philosophy of <em>ikigai </em>(which translates as “your reason for being”) is often discussed in terms of personal development, but here Frank Brueck explains how it can help you and your organisation achieve a balance between passion, skills, impact and market needs. He also explains how it can help you attract and retain a new generation of talent. </p> </div> </div> </div> </div> </div> <div class="field field--name-key-topics field--type-entity-reference field--label-hidden field__items"> <div class="field__item"><a href="/business-school/category/key-topics/artificial-intelligence" hreflang="en">Artificial Intelligence</a></div> <div class="field__item"><a href="/business-school/category/key-topics/brand" hreflang="en">Brand</a></div> <div class="field__item"><a href="/business-school/category/key-topics/brexit" hreflang="en">Brexit</a></div> <div class="field__item"><a href="/business-school/category/key-topics/careers" hreflang="en">Careers</a></div> <div class="field__item"><a href="/business-school/category/key-topics/competition" hreflang="en">Competition</a></div> <div class="field__item"><a href="/business-school/category/key-topics/covid-19" hreflang="en">COVID-19</a></div> <div class="field__item"><a href="/business-school/category/key-topics/culture-and-inclusion" hreflang="en">Culture and Inclusion</a></div> <div class="field__item"><a href="/business-school/category/key-topics/digital-transformation" hreflang="en">Digital Transformation</a></div> <div class="field__item"><a href="/business-school/category/key-topics/economy" hreflang="en">Economy</a></div> <div class="field__item"><a href="/business-school/category/key-topics/entrepreneurship" hreflang="en">Entrepreneurship</a></div> <div class="field__item"><a href="/business-school/category/key-topics/health" hreflang="en">Health</a></div> <div class="field__item"><a href="/business-school/category/key-topics/imitation" hreflang="en">Imitation</a></div> <div class="field__item"><a href="/business-school/category/key-topics/inequality" hreflang="en">Inequality</a></div> <div class="field__item"><a href="/business-school/category/key-topics/innovation" hreflang="en">Innovation</a></div> <div class="field__item"><a href="/business-school/category/key-topics/jobs-and-labour" hreflang="en">Jobs and Labour</a></div> <div class="field__item"><a href="/business-school/category/key-topics/leadership" hreflang="en">Leadership</a></div> <div class="field__item"><a href="/business-school/category/key-topics/management" hreflang="en">Management</a></div> <div class="field__item"><a href="/business-school/category/key-topics/politics" hreflang="en">Politics</a></div> <div class="field__item"><a href="/business-school/category/key-topics/startups" hreflang="en">Startups</a></div> <div class="field__item"><a href="/business-school/category/key-topics/strategy" hreflang="en">Strategy</a></div> </div> <div class="field field--name-sidebar-bottom field--type-entity-reference-revisions field--label-hidden field__items"> <div class="field__item"> <div class="c-paragraph-cta paragraph paragraph--cta paragraph--view-mode--default paragraph--margin"> <div class="c-paragraph-cta__inner"> <h2>Monthly newsletter</h2> <p>Receive the latest articles from 51Թ Business School</p> <div class="c-paragraph-cta__links"> <a href="/business-school/sign-ib-knowledge/" class="button button--primary "> Sign up now </a> </div> </div> </div> </div> </div> <div class="print__wrapper print__wrapper--pdf"><a href="/business-school/print/pdf/node/6580" class="print__link print__link--pdf">Download PDF</a></div> <div class="field field--name-field-knowledge-categories field--type-entity-reference field--label-inline"> <div class="field__label">Knowledge Categories</div> <div class="field__items"> <div class="field__item"><a href="/business-school/category/knowledge-categories/strategy-leadership" hreflang="en">Strategy & Leadership</a></div> </div> </div> Wed, 03 Jan 2024 14:45:41 +0000 Michael Mills 6580 at /business-school "Better than the real thing?": The European publishes article by Dr Jan-Michael Ross on imitation /business-school/news/better-the-real-thing-the-european-publishes-article-dr-jan-michael-ross-imitation/ <span class="field field--name-title field--type-string field--label-hidden">"Better than the real thing?": The European publishes article by Dr Jan-Michael Ross on imitation</span> <span class="field field--name-uid field--type-entity-reference field--label-hidden"><span>Evie Burrows-Taylor</span></span> <span class="field field--name-created field--type-created field--label-hidden"><time datetime="2023-09-18T15:16:22+00:00" title="Monday, September 18, 2023 - 15:16" class="datetime">Mon, 18/09/2023 - 15:16</time></span> <div class="media--image field field--name-media field--type-entity-reference field--label-hidden field__item"> <picture><source media="all and (min-width: 1060px)" type="image/webp" width="960" height="576" data-srcset="/business-school/sites/default/files/styles/focalpoint_5x3_960/public/2023-03/Imitation_Jan%20Ross_IB%20Knowledge%20.webp?h=b03f540d&itok=-TOKYu7F 1x"></source><source media="all and (min-width: 840px)" type="image/webp" width="740" height="445" data-srcset="/business-school/sites/default/files/styles/focalpoint_5x3_720/public/2023-03/Imitation_Jan%20Ross_IB%20Knowledge%20.webp?h=b03f540d&itok=pidi8ZBQ 1x"></source><source media="all and (min-width: 576px)" type="image/webp" width="560" height="336" data-srcset="/business-school/sites/default/files/styles/focalpoint_5x3_560/public/2023-03/Imitation_Jan%20Ross_IB%20Knowledge%20.webp?h=b03f540d&itok=jU7ZaDkn 1x"></source><source media="all and (min-width: 0)" type="image/webp" width="480" height="288" data-srcset="/business-school/sites/default/files/styles/focalpoint_5x3_480/public/2023-03/Imitation_Jan%20Ross_IB%20Knowledge%20.webp?h=b03f540d&itok=kJVBmdi8 1x"></source><source media="all and (min-width: 1060px)" type="image/jpeg" width="960" height="576" data-srcset="/business-school/sites/default/files/styles/focalpoint_5x3_960/public/2023-03/Imitation_Jan%20Ross_IB%20Knowledge%20.jpg?h=b03f540d&itok=-TOKYu7F 1x"></source><source media="all and (min-width: 840px)" type="image/jpeg" width="740" height="445" data-srcset="/business-school/sites/default/files/styles/focalpoint_5x3_720/public/2023-03/Imitation_Jan%20Ross_IB%20Knowledge%20.jpg?h=b03f540d&itok=pidi8ZBQ 1x"></source><source media="all and (min-width: 576px)" type="image/jpeg" width="560" height="336" data-srcset="/business-school/sites/default/files/styles/focalpoint_5x3_560/public/2023-03/Imitation_Jan%20Ross_IB%20Knowledge%20.jpg?h=b03f540d&itok=jU7ZaDkn 1x"></source><source media="all and (min-width: 0)" type="image/jpeg" width="480" height="288" data-srcset="/business-school/sites/default/files/styles/focalpoint_5x3_480/public/2023-03/Imitation_Jan%20Ross_IB%20Knowledge%20.jpg?h=b03f540d&itok=kJVBmdi8 1x"></source><img loading="eager" width="960" height="576" alt="" class="lazyload" data-src="/business-school/sites/default/files/styles/focalpoint_5x3_960/public/2023-03/Imitation_Jan%20Ross_IB%20Knowledge%20.jpg?h=b03f540d&itok=-TOKYu7F" aria-hidden="true" /></picture></div> <div class="field field--name-field-date field--type-datetime field--label-hidden field__item"><time datetime="2023-07-30T12:00:00Z" class="datetime">30 July 2023</time></div> <div class="field field--name-key-themes field--type-entity-reference field--label-hidden field__items"> <div class="field__item"><a href="/business-school/key-themes/entrepreneurship/" hreflang="en">Entrepreneurship</a></div> </div> <div class="field field--name-key-topics field--type-entity-reference field--label-hidden field__items"> <div class="field__item"><a href="/business-school/category/key-topics/brand" hreflang="en">Brand</a></div> <div class="field__item"><a href="/business-school/category/key-topics/competition" hreflang="en">Competition</a></div> <div class="field__item"><a href="/business-school/category/key-topics/entrepreneurship" hreflang="en">Entrepreneurship</a></div> <div class="field__item"><a href="/business-school/category/key-topics/imitation" hreflang="en">Imitation</a></div> <div class="field__item"><a href="/business-school/category/key-topics/innovation" hreflang="en">Innovation</a></div> <div class="field__item"><a href="/business-school/category/key-topics/leadership" hreflang="en">Leadership</a></div> <div class="field__item"><a href="/business-school/category/key-topics/startups" hreflang="en">Startups</a></div> </div> <div class="c-social-share-widget "> <h3>Share</h3> <div class="c-social-share-widget__links"> <a href="http://www.facebook.com/share.php?u=/business-school/taxonomy/term/1454/feed&amp;title=" target="_blank" aria-label="Share on Facebook"> <img src="/business-school/modules/composer/social_media/icons/facebook_share.svg" alt="Facebook" /></a> <a 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/business-school/ib-knowledge/technology/ai-and-business-5-big-thoughts-leaders/ <span class="field field--name-title field--type-string field--label-hidden">AI and business: 5 big thoughts for leaders </span> <div class="media--image field field--name-media field--type-entity-reference field--label-hidden field__item"> <picture><source media="all and (min-width: 1060px)" type="image/webp" width="960" height="576" data-srcset="/business-school/sites/default/files/styles/focalpoint_5x3_960/public/2023-05/AI%20roundup.webp?h=2e4af638&itok=E64QqfJr 1x"></source><source media="all and (min-width: 840px)" type="image/webp" width="740" height="445" data-srcset="/business-school/sites/default/files/styles/focalpoint_5x3_720/public/2023-05/AI%20roundup.webp?h=2e4af638&itok=UjHLrQbw 1x"></source><source media="all and (min-width: 576px)" type="image/webp" width="560" height="336" data-srcset="/business-school/sites/default/files/styles/focalpoint_5x3_560/public/2023-05/AI%20roundup.webp?h=2e4af638&itok=nElW5awh 1x"></source><source media="all and (min-width: 0)" type="image/webp" width="480" height="288" data-srcset="/business-school/sites/default/files/styles/focalpoint_5x3_480/public/2023-05/AI%20roundup.webp?h=2e4af638&itok=3dC4v927 1x"></source><source media="all and (min-width: 1060px)" type="image/jpeg" width="960" height="576" data-srcset="/business-school/sites/default/files/styles/focalpoint_5x3_960/public/2023-05/AI%20roundup.jpg?h=2e4af638&itok=E64QqfJr 1x"></source><source media="all and (min-width: 840px)" type="image/jpeg" width="740" height="445" data-srcset="/business-school/sites/default/files/styles/focalpoint_5x3_720/public/2023-05/AI%20roundup.jpg?h=2e4af638&itok=UjHLrQbw 1x"></source><source media="all and (min-width: 576px)" type="image/jpeg" width="560" height="336" data-srcset="/business-school/sites/default/files/styles/focalpoint_5x3_560/public/2023-05/AI%20roundup.jpg?h=2e4af638&itok=nElW5awh 1x"></source><source media="all and (min-width: 0)" type="image/jpeg" width="480" height="288" data-srcset="/business-school/sites/default/files/styles/focalpoint_5x3_480/public/2023-05/AI%20roundup.jpg?h=2e4af638&itok=3dC4v927 1x"></source><img loading="eager" width="960" height="576" alt="" class="lazyload" data-src="/business-school/sites/default/files/styles/focalpoint_5x3_960/public/2023-05/AI%20roundup.jpg?h=2e4af638&itok=E64QqfJr" aria-hidden="true" /></picture></div> <span class="field field--name-uid field--type-entity-reference field--label-hidden"><span>Evie Burrows-Taylor</span></span> <span class="field field--name-created field--type-created field--label-hidden"><time datetime="2023-05-04T15:17:24+00:00" title="Thursday, May 4, 2023 - 15:17" class="datetime">Thu, 04/05/2023 - 15:17</time></span> <div class="field field--name-field-date field--type-datetime field--label-hidden field__item"><time datetime="2023-05-09T12:00:00Z" class="datetime">9 May 2023</time></div> <div class="field field--name-content-top field--type-entity-reference-revisions field--label-hidden field__items"> <div class="field__item"> <div class="paragraph paragraph--text paragraph--view-mode--default paragraph--margin"> <div class="field field--name-field-body field--type-text-long field--label-hidden field__items"> <div class="text-formatted "> <h2>What are some of the key considerations for business leaders when it comes to AI? Our experts tell you what you need to know.</h2> </div> </div> </div> </div> <div class="field__item"> <div class="paragraph paragraph--text paragraph--view-mode--default paragraph--margin"> <div class="field field--name-field-body field--type-text-long field--label-hidden field__items"> <div class="text-formatted "> <p>Artificial intelligence (AI) is transforming the business world – but navigating AI-enabled applications and technology, and successfully incorporating them into your business practices can be tricky. Here, we point to <strong>five big </strong><strong>ideas around</strong><strong> AI opportunities, responsibilities and trends </strong>from 51Թ Business School's experts, to help business leaders thrive during the digital transformation. </p> <h3>1. <a href="/business-school/ib-knowledge/technology/3-ai-trends-look-out-2022">The real AI revolution is yet to come</a></h3> <p>The competitive advantage that big business has gained from access to automation and big data can only last so long. Professor Chris Tucci explains that, soon, every company will have access to those same technologies and the real revolution in business will begin. </p> <h3>2. <a href="/business-school/news/profile-professor-practice-david-shrier-the-thrilling-and-frightening-world-ai/">We have the ability to shape our future</a></h3> <p>Professor of Practice David Shrier gives us the inside scoop on the “future business" and how to avoid the negative impacts of AI. </p> <h3>3. <a href="/business-school/ib-knowledge/technology/question-ethics-shaping-responsible-ai-startups">Artificial intelligence can quickly train itself to violate regulations</a></h3> <p>When we hand decision-making to a machine, how do we make sure that it reflects the values of our societies? How do we ensure that AI follows the law? </p> <h3>4. <a href="/business-school/ib-knowledge/finance/5-things-executives-need-know-about-ai-and-machine-learning">You need to understand where AI works well – and where it doesn’t</a></h3> <p>Professor Marcin Kacperczyk explains that, while financial services firms expect significant growth in their use of machine learning, they are already having problems implementing it at scale.</p> <h3>5. <a href="/business-school/ib-knowledge/finance/objective-unfairness-the-impact-machine-learning-mortgage-lending-decisions">AI has a tendency to amplify pre-existing inequities</a></h3> <p>Through this award-winning research, Professor Tarun Ramadorai explains that machine learning does reflect existing biases – even if the cause is not inherent in the technology itself.</p> </div> </div> </div> </div> </div> <div class="field field--name-key-topics field--type-entity-reference field--label-hidden field__items"> <div class="field__item"><a href="/business-school/category/key-topics/artificial-intelligence" hreflang="en">Artificial Intelligence</a></div> <div class="field__item"><a href="/business-school/category/key-topics/cyber-security" hreflang="en">Cyber Security</a></div> <div class="field__item"><a href="/business-school/category/key-topics/data" hreflang="en">Data</a></div> <div class="field__item"><a href="/business-school/category/key-topics/digital-transformation" hreflang="en">Digital Transformation</a></div> <div class="field__item"><a href="/business-school/category/key-topics/entrepreneurship" hreflang="en">Entrepreneurship</a></div> <div class="field__item"><a href="/business-school/category/key-topics/finance" hreflang="en">Finance</a></div> <div class="field__item"><a href="/business-school/category/key-topics/innovation" hreflang="en">Innovation</a></div> <div class="field__item"><a href="/business-school/category/key-topics/leadership" hreflang="en">Leadership</a></div> <div class="field__item"><a href="/business-school/category/key-topics/startups" hreflang="en">Startups</a></div> <div class="field__item"><a href="/business-school/category/key-topics/technology" hreflang="en">Technology</a></div> </div> <div class="field field--name-key-themes field--type-entity-reference field--label-hidden field__items"> <div class="field__item"><a href="/business-school/key-themes/digital-transformation/" hreflang="en">Digital transformation</a></div> </div> <div class="field field--name-sidebar-top field--type-entity-reference-revisions field--label-hidden field__items"> <div class="field__item"> <div class="paragraph paragraph--text paragraph--view-mode--default paragraph--margin"> <div class="field field--name-field-body field--type-text-long field--label-hidden field__items"> <div class="text-formatted "> <p><small>Main image: zhuweiyi49 / DigitalVision Vectors via Getty Images.</small></p> </div> </div> </div> </div> </div> <div class="field field--name-sidebar-bottom field--type-entity-reference-revisions field--label-hidden field__items"> <div class="field__item"> <div class="c-paragraph-cta paragraph paragraph--cta paragraph--view-mode--default paragraph--margin"> <div class="c-paragraph-cta__inner"> <h2>Monthly newsletter</h2> <p>Receive the latest insights from 51Թ Business School</p> <div class="c-paragraph-cta__links"> <a href="/business-school/sign-ib-knowledge/" class="button button--primary "> Sign up now </a> </div> </div> </div> </div> <div class="field__item"> </div> </div> <div class="print__wrapper print__wrapper--pdf"><a href="/business-school/print/pdf/node/6257" class="print__link print__link--pdf">Download PDF</a></div> <div class="field field--name-field-academic-area-ref field--type-entity-reference field--label-above"> <div class="field__label">Academic area</div> <div class="field__items"> <div class="field__item"><a href="/business-school/faculty-research/academic-areas/management-entrepreneurship/" hreflang="en">Management & Entrepreneurship </a></div> </div> </div> <div class="field field--name-field-knowledge-categories field--type-entity-reference field--label-inline"> <div class="field__label">Knowledge Categories</div> <div class="field__items"> <div class="field__item"><a href="/business-school/category/knowledge-categories/technology" hreflang="en">Technology</a></div> </div> </div> Thu, 04 May 2023 15:17:24 +0000 Evie Burrows-Taylor 6257 at /business-school Imitation: the new key to business success /business-school/ib-knowledge/strategy-leadership/imitation-the-new-key-business-success/ <span class="field field--name-title field--type-string field--label-hidden">Imitation: the new key to business success</span> <div class="media--image field field--name-media field--type-entity-reference field--label-hidden field__item"> <picture><source media="all and (min-width: 1060px)" type="image/webp" width="960" height="576" data-srcset="/business-school/sites/default/files/styles/focalpoint_5x3_960/public/2023-03/Imitation_Jan%20Ross_IB%20Knowledge%20.webp?h=b03f540d&itok=-TOKYu7F 1x"></source><source media="all and (min-width: 840px)" type="image/webp" width="740" height="445" data-srcset="/business-school/sites/default/files/styles/focalpoint_5x3_720/public/2023-03/Imitation_Jan%20Ross_IB%20Knowledge%20.webp?h=b03f540d&itok=pidi8ZBQ 1x"></source><source media="all and (min-width: 576px)" type="image/webp" width="560" height="336" data-srcset="/business-school/sites/default/files/styles/focalpoint_5x3_560/public/2023-03/Imitation_Jan%20Ross_IB%20Knowledge%20.webp?h=b03f540d&itok=jU7ZaDkn 1x"></source><source media="all and (min-width: 0)" type="image/webp" width="480" height="288" data-srcset="/business-school/sites/default/files/styles/focalpoint_5x3_480/public/2023-03/Imitation_Jan%20Ross_IB%20Knowledge%20.webp?h=b03f540d&itok=kJVBmdi8 1x"></source><source media="all and (min-width: 1060px)" type="image/jpeg" width="960" height="576" data-srcset="/business-school/sites/default/files/styles/focalpoint_5x3_960/public/2023-03/Imitation_Jan%20Ross_IB%20Knowledge%20.jpg?h=b03f540d&itok=-TOKYu7F 1x"></source><source media="all and (min-width: 840px)" type="image/jpeg" width="740" height="445" data-srcset="/business-school/sites/default/files/styles/focalpoint_5x3_720/public/2023-03/Imitation_Jan%20Ross_IB%20Knowledge%20.jpg?h=b03f540d&itok=pidi8ZBQ 1x"></source><source media="all and (min-width: 576px)" type="image/jpeg" width="560" height="336" data-srcset="/business-school/sites/default/files/styles/focalpoint_5x3_560/public/2023-03/Imitation_Jan%20Ross_IB%20Knowledge%20.jpg?h=b03f540d&itok=jU7ZaDkn 1x"></source><source media="all and (min-width: 0)" type="image/jpeg" width="480" height="288" data-srcset="/business-school/sites/default/files/styles/focalpoint_5x3_480/public/2023-03/Imitation_Jan%20Ross_IB%20Knowledge%20.jpg?h=b03f540d&itok=kJVBmdi8 1x"></source><img loading="eager" width="960" height="576" alt="" class="lazyload" data-src="/business-school/sites/default/files/styles/focalpoint_5x3_960/public/2023-03/Imitation_Jan%20Ross_IB%20Knowledge%20.jpg?h=b03f540d&itok=-TOKYu7F" aria-hidden="true" /></picture></div> <span class="field field--name-uid field--type-entity-reference field--label-hidden"><span>Jan-Michael Ross</span></span> <span class="field field--name-created field--type-created field--label-hidden"><time datetime="2023-03-16T11:56:39+00:00" title="Thursday, March 16, 2023 - 11:56" class="datetime">Thu, 16/03/2023 - 11:56</time></span> <div class="field field--name-field-date field--type-datetime field--label-hidden field__item"><time datetime="2023-03-20T12:00:00Z" class="datetime">20 March 2023</time></div> <div class="field field--name-content-top field--type-entity-reference-revisions field--label-hidden field__items"> <div class="field__item"> <div class="paragraph paragraph--text paragraph--view-mode--default paragraph--margin"> <div class="field field--name-field-body field--type-text-long field--label-hidden field__items"> <div class="text-formatted "> <h2>In the business world, as elsewhere in life, copying is frowned upon. Yet, in some cases, it has been responsible for inspiring business leaders, creating new markets and, most surprisingly, driving innovation</h2> </div> </div> </div> </div> <div class="field__item"> <div class="paragraph paragraph--text paragraph--view-mode--default paragraph--margin"> <div class="field field--name-field-body field--type-text-long field--label-hidden field__items"> <div class="text-formatted "> <p>"Copycat" is a term loaded with judgement and businesses tend to look down on any kind of imitation as a weak and limiting strategy. According to received wisdom, an imitator can only be as good as, never better than, the real thing – just as a tribute band is bound to peddle the same old material without the original spark.</p> <p><a href="https://journals.aom.org/doi/10.5465/annals.2021.0044">Our research</a> attempts to set the record straight on this blinkered and outdated view. <strong>Imitation is rife throughout commerce – and has been applied widely – from floor mops through to consumer technology and services.</strong><strong> </strong>Used deftly, imitation can speed up the pace of change, spark innovation and leverage creativity.</p> <p>Back in 1966, Harvard economist <a href="https://hbr.org/1966/09/innovative-imitation">Professor Theodore Levitt pointed out</a> that we “often mistake innovation for what is really imitation”. More than 40 years later, the equally revered Stanford <a href="https://books.google.co.uk/books?id=l9koo7StoCoC&pg=PA20&lpg=PA20&dq=James+G.+March+observed+“imitation+probably+represents+the+majority+of+what+is+normally+called+innovation”&source=bl&ots=eH7hPrSTFo&sig=ACfU3U121h5kKFS8035ZnqjH7jTqw53UlA&hl=en&sa=X&ved=2ahUKEwjngL2t2uD9AhWuRkEAHX5vCsEQ6AF6BAgJEAM#v=onepage&q=James%20G.%20March%20observed%20“imitation%20probably%20represents%20the%20majority%20of%20what%20is%20normally%20called%20innovation”&f=false">Professor James G. March observed</a> “imitation probably represents the majority of what is normally called innovation”.</p> <p>Big companies stay ahead by imitating smaller rivals; startups fast track their experience by looking at competitors’ strategies, sometimes sharing insights and successes. Investors prefer startups that borrow from tried and tested technology and experience rather than putting their cash into riskier novel ventures.</p> <p>But imitation as a business strategy doesn’t inspire; LinkedIn isn't awash with entrepreneurs declaring themselves to be leading imitators in their field. We idolise what is new and creative without acknowledging the debt owed to existing business. <strong>But if leaders can recognise the importance of imitation, they can limit blind spots and get the upper hand.</strong></p> <p>Imitation is more than simply copying: it might mean emulating products and processes, a firm’s technologies and resources, or even structures and strategies.</p> <blockquote> <p>Used deftly, imitation can speed up the pace of change, spark innovation and leverage creativity.</p> </blockquote> <p>Take the fashion chain Zara, which pioneered the extremely successful business model of swiftly copying designer brands for a fraction of the price, and putting clothes on sale at carefully selected locations. Enter challenger Shein, which has stolen the rug from under brands like Zara by producing on-trend clothes available online in under a week at rock bottom prices. This has resulted both in meteoric growth and flurries of copyright complaints. But, in turn, new challengers from China are poised to oust Shein with superior offers. Whatever your view of fast fashion, in this case imitation has created a new market.</p> <p>There are at least three main misconceptions about imitation that are worth challenging: </p> <h2>1. Imitation is weak</h2> <p>Mightier firms often compete with, and draw upon, the experiences of smaller players. They’re often successful because their superior muscle power allows them to exploit innovations. Take P&G’s "breakthrough" quick mop, the "Swiffer", which was an instant hit when it launched in 1999, and has since generated millions of dollars. A similar product was already sold in Japan, which P&G says it tweaked and improved.</p> <p>There are other instances of corporate giants introducing products or features bearing a resemblance to competitors’ earlier efforts: at its launch in 2001, the Apple iPod bore a close physical resemblance to the Diamond Rio, the world’s first digital audio player launched four years earlier. More recently, Meta launched Facebook products resembling Snapchat and TikTok features.</p> <p>In the right climate, imitation benefits even the heftiest players. Imitation can be an effective defensive strategy for a leader, as illustrated by our <a href="/business-school/ib-knowledge/strategy-leadership/can-managers-really-learn-anything-sport">analogies with competitive sailing in earlier research</a>.</p> <h2>2. There’s only one way to imitate</h2> <p>We tend to assume that imitation is a binary choice, a simple "yes or no" decision, but choosing when, how, what and who to imitate requires skill and judgement. Sometimes it pays to integrate disparate elements to create something new – and then imitation becomes creative. Timing can be critical too: is it better to wait until a new product or service has bedded in or move swiftly? Speed can influence how competitors respond and creates its own market dynamic.</p> <h2>3. Imitation is easy</h2> <p>Business leaders fall into the trap of believing that imitation is a simple cut and paste option, which doesn’t do justice to its complexity. Technologies and services might be opaque or secretive and, as a result, difficult to copy. To imitate well, a company might require superior resources such as supply and distribution networks. Or, it may not be obvious which element gives a brand its competitive edge.</p> <p>For example, consumers might be choosing a beer for its flavour over its packaging, but if rival firms don’t understand what’s driving consumer preferences, they might imitate the wrong thing. And then there are occasions when it suits businesses to encourage imitation by others – it might boost customer numbers, help establish and legitimise goods or services, or even help firms keep an eye on the opposition and limit risk.</p> <p> </p> <p>While these assumptions may be true in some instances, they don’t do justice to the more complicated reality. <strong>To underestimate the power of imitation is a business opportunity missed</strong> and, as a business tool and tactic, imitation risks being overlooked. With a deeper understanding of how imitation helps businesses and sectors evolve – as seen in fast fashion, personal computing and more – it can become a source of inspiration, as well as nudge companies to push boundaries and speed up the pace of innovation.</p> </div> </div> </div> </div> <div class="field__item"> <div class="paragraph paragraph--text paragraph--view-mode--default paragraph--margin"> <div class="field field--name-field-body field--type-text-long field--label-hidden field__items"> <div class="text-formatted "> <p><em>This article draws on findings from "<a href="https://papers.ssrn.com/sol3/papers.cfm?abstract_id=4197355">Reconceptualizing Imitation: Implications for Dynamic Capabilities, Innovation and Competitive Advantage</a>" by Hart E. Posen (University of Wisconsin-Madison), Jan-Michael Ross (51Թ London), Brian Wu (University of Michigan), Stefano Benigni (51Թ London) and Zhi Cao (University of Nevada, Las Vegas). </em></p> </div> </div> </div> </div> </div> <div class="field field--name-key-topics field--type-entity-reference field--label-hidden field__items"> <div class="field__item"><a href="/business-school/category/key-topics/brand" hreflang="en">Brand</a></div> <div class="field__item"><a href="/business-school/category/key-topics/competition" hreflang="en">Competition</a></div> <div class="field__item"><a href="/business-school/category/key-topics/entrepreneurship" hreflang="en">Entrepreneurship</a></div> <div class="field__item"><a href="/business-school/category/key-topics/imitation" hreflang="en">Imitation</a></div> <div class="field__item"><a href="/business-school/category/key-topics/innovation" hreflang="en">Innovation</a></div> <div class="field__item"><a href="/business-school/category/key-topics/leadership" hreflang="en">Leadership</a></div> <div class="field__item"><a href="/business-school/category/key-topics/startups" hreflang="en">Startups</a></div> </div> <div class="field field--name-sidebar-bottom field--type-entity-reference-revisions field--label-hidden field__items"> <div class="field__item"> <div class="c-paragraph-cta paragraph paragraph--cta paragraph--view-mode--default paragraph--margin"> <div class="c-paragraph-cta__inner"> <h2>Monthly newsletter</h2> <p>Receive the latest insights from 51Թ Business School</p> <div class="c-paragraph-cta__links"> <a href="/business-school/sign-ib-knowledge/" class="button button--primary "> Sign up now </a> </div> </div> </div> </div> <div class="field__item"> <div class="paragraph paragraph--featured-content paragraph--view-mode--default paragraph--margin"> <article class="c-featured-content"><h2> <a href="/business-school/ib-knowledge/strategy-leadership/how-adapt-your-business-crisis/"> How to adapt your business in a crisis </a> </h2> <a class="c-featured-content__media" href="/business-school/ib-knowledge/strategy-leadership/how-adapt-your-business-crisis/" tabindex="-1" title="Thumbnail for How to adapt your business in a crisis"> <div class="media--image field field--name-media field--type-entity-reference field--label-hidden field__item"> <picture><source media="all and (min-width: 1060px)" type="image/webp" width="212" height="260" data-srcset="/business-school/sites/default/files/styles/focalpoint_212_x_260/public/2024-07/Jan%20Ross.webp?h=aa81dfca&itok=S6dmnZOL 1x"></source><source media="all and (min-width: 840px)" type="image/webp" width="660" height="260" data-srcset="/business-school/sites/default/files/styles/focalpoint_660_x_260/public/2024-07/Jan%20Ross.webp?h=aa81dfca&itok=hG2mwZ2u 1x"></source><source media="all and (min-width: 576px)" type="image/webp" width="660" height="260" data-srcset="/business-school/sites/default/files/styles/focalpoint_660_x_260/public/2024-07/Jan%20Ross.webp?h=aa81dfca&itok=hG2mwZ2u 1x"></source><source media="all and (min-width: 0)" type="image/webp" width="380" height="150" data-srcset="/business-school/sites/default/files/styles/focalpoint_380_x_150/public/2024-07/Jan%20Ross.webp?h=aa81dfca&itok=tqpPO4Mi 1x"></source><source media="all and (min-width: 1060px)" type="image/jpeg" width="212" height="260" data-srcset="/business-school/sites/default/files/styles/focalpoint_212_x_260/public/2024-07/Jan%20Ross.jpg?h=aa81dfca&itok=S6dmnZOL 1x"></source><source media="all and (min-width: 840px)" type="image/jpeg" width="660" height="260" data-srcset="/business-school/sites/default/files/styles/focalpoint_660_x_260/public/2024-07/Jan%20Ross.jpg?h=aa81dfca&itok=hG2mwZ2u 1x"></source><source media="all and (min-width: 576px)" type="image/jpeg" width="660" height="260" data-srcset="/business-school/sites/default/files/styles/focalpoint_660_x_260/public/2024-07/Jan%20Ross.jpg?h=aa81dfca&itok=hG2mwZ2u 1x"></source><source media="all and (min-width: 0)" type="image/jpeg" width="380" height="150" data-srcset="/business-school/sites/default/files/styles/focalpoint_380_x_150/public/2024-07/Jan%20Ross.jpg?h=aa81dfca&itok=tqpPO4Mi 1x"></source><img loading="lazy" width="480" height="384" alt="Jan Ross" class="lazyload" data-src="/business-school/sites/default/files/styles/large/public/2024-07/Jan%20Ross.jpg?itok=cyewrgL3" /></picture></div> </a> <div class="text-formatted "> <div class="field field--name-summary field--type-text-long field--label-hidden field__items"> <div class="text-formatted "> <p>In times of crisis, companies tend to respond by downsizing their operations. But instead, they should be taking stock and considering opportunities for innovation, so they can emerge stronger during the recovery.</p> </div> </div> </div> <a href="/business-school/ib-knowledge/strategy-leadership/how-adapt-your-business-crisis/" rel="bookmark" aria-label="Read more about How to adapt your business in a crisis" class="link "> Read more </a> </article></div> </div> <div class="field__item"> <div class="paragraph paragraph--featured-content paragraph--view-mode--default paragraph--margin"> <article class="c-featured-content"><h2> <a href="/business-school/masters/innovation-entrepreneurship-management/"> MSc Innovation, Entrepreneurship & Management </a> </h2> <a class="c-featured-content__media" href="/business-school/masters/innovation-entrepreneurship-management/" tabindex="-1" title="Thumbnail for MSc Innovation, Entrepreneurship & Management"> <div class="media--image field field--name-media field--type-entity-reference field--label-hidden field__item"> <picture><source media="all and (min-width: 1060px)" type="image/webp" width="212" height="260" data-srcset="/business-school/sites/default/files/styles/focalpoint_212_x_260/public/2026-04/51Թ_MSc%20Innovation%2C%20Entrepreneurship%20%26%20Management_0.webp?h=a612ed85&itok=mIeFJ68O 1x"></source><source media="all and (min-width: 840px)" type="image/webp" width="660" height="260" data-srcset="/business-school/sites/default/files/styles/focalpoint_660_x_260/public/2026-04/51Թ_MSc%20Innovation%2C%20Entrepreneurship%20%26%20Management_0.webp?h=a612ed85&itok=UNJ0mgFG 1x"></source><source media="all and (min-width: 576px)" type="image/webp" width="660" height="260" data-srcset="/business-school/sites/default/files/styles/focalpoint_660_x_260/public/2026-04/51Թ_MSc%20Innovation%2C%20Entrepreneurship%20%26%20Management_0.webp?h=a612ed85&itok=UNJ0mgFG 1x"></source><source media="all and (min-width: 0)" type="image/webp" width="380" height="150" data-srcset="/business-school/sites/default/files/styles/focalpoint_380_x_150/public/2026-04/51Թ_MSc%20Innovation%2C%20Entrepreneurship%20%26%20Management_0.webp?h=a612ed85&itok=pA5r1N92 1x"></source><source media="all and (min-width: 1060px)" type="image/jpeg" width="212" height="260" data-srcset="/business-school/sites/default/files/styles/focalpoint_212_x_260/public/2026-04/51Թ_MSc%20Innovation%2C%20Entrepreneurship%20%26%20Management_0.jpg?h=a612ed85&itok=mIeFJ68O 1x"></source><source media="all and (min-width: 840px)" type="image/jpeg" width="660" height="260" data-srcset="/business-school/sites/default/files/styles/focalpoint_660_x_260/public/2026-04/51Թ_MSc%20Innovation%2C%20Entrepreneurship%20%26%20Management_0.jpg?h=a612ed85&itok=UNJ0mgFG 1x"></source><source media="all and (min-width: 576px)" type="image/jpeg" width="660" height="260" data-srcset="/business-school/sites/default/files/styles/focalpoint_660_x_260/public/2026-04/51Թ_MSc%20Innovation%2C%20Entrepreneurship%20%26%20Management_0.jpg?h=a612ed85&itok=UNJ0mgFG 1x"></source><source media="all and (min-width: 0)" type="image/jpeg" width="380" height="150" data-srcset="/business-school/sites/default/files/styles/focalpoint_380_x_150/public/2026-04/51Թ_MSc%20Innovation%2C%20Entrepreneurship%20%26%20Management_0.jpg?h=a612ed85&itok=pA5r1N92 1x"></source><img loading="lazy" width="480" height="150" alt="51Թ MSc Innovation, Entrepreneurship & Management student on campus in London writing an equation on a clear board" class="lazyload" data-src="/business-school/sites/default/files/styles/large/public/2026-04/51Թ_MSc%20Innovation%2C%20Entrepreneurship%20%26%20Management_0.jpg?itok=wK1ssOwO" /></picture></div> </a> <div class="text-formatted "> <div class="field field--name-summary field--type-text-long field--label-hidden field__items"> <div class="text-formatted "> <p>MSc Innovation, Entrepreneurship & Management is designed to equip graduates with the skills to become entrepreneurs or lead innovation from within companies. Apply today!</p> </div> </div> </div> <a href="/business-school/masters/innovation-entrepreneurship-management/" rel="bookmark" aria-label="Read more about MSc Innovation, Entrepreneurship & Management" class="link "> Read more </a> </article></div> </div> </div> <div class="print__wrapper print__wrapper--pdf"><a href="/business-school/print/pdf/node/6225" class="print__link print__link--pdf">Download PDF</a></div> <div class="field field--name-field-academic-area-ref field--type-entity-reference field--label-above"> <div class="field__label">Academic area</div> <div class="field__items"> <div class="field__item"><a href="/business-school/faculty-research/academic-areas/management-entrepreneurship/" hreflang="en">Management & Entrepreneurship </a></div> </div> </div> <div class="field field--name-field-knowledge-categories field--type-entity-reference field--label-inline"> <div class="field__label">Knowledge Categories</div> <div class="field__items"> <div class="field__item"><a href="/business-school/category/knowledge-categories/strategy-leadership" hreflang="en">Strategy & Leadership</a></div> </div> </div> Thu, 16 Mar 2023 11:56:39 +0000 Jan-Michael Ross 6225 at /business-school Davos 2023: Five insights for business leaders and policy makers /business-school/ib-knowledge/strategy-leadership/davos-2023-five-insights-business-leaders-and-policy-makers/ <span class="field field--name-title field--type-string field--label-hidden">Davos 2023: Five insights for business leaders and policy makers </span> <div class="media--image field field--name-media field--type-entity-reference field--label-hidden field__item"> <picture><source media="all and (min-width: 1060px)" type="image/webp" width="960" height="576" data-srcset="/business-school/sites/default/files/styles/focalpoint_5x3_960/public/2022-05/GettyImages-1363043806.webp?h=aa81dfca&itok=PsPk_SKk 1x"></source><source media="all and (min-width: 840px)" type="image/webp" width="740" height="445" data-srcset="/business-school/sites/default/files/styles/focalpoint_5x3_720/public/2022-05/GettyImages-1363043806.webp?h=aa81dfca&itok=cgDuirYA 1x"></source><source media="all and (min-width: 576px)" type="image/webp" width="560" height="336" data-srcset="/business-school/sites/default/files/styles/focalpoint_5x3_560/public/2022-05/GettyImages-1363043806.webp?h=aa81dfca&itok=sy8THmbX 1x"></source><source media="all and (min-width: 0)" type="image/webp" width="480" height="288" data-srcset="/business-school/sites/default/files/styles/focalpoint_5x3_480/public/2022-05/GettyImages-1363043806.webp?h=aa81dfca&itok=8r4WXoDI 1x"></source><source media="all and (min-width: 1060px)" type="image/jpeg" width="960" height="576" data-srcset="/business-school/sites/default/files/styles/focalpoint_5x3_960/public/2022-05/GettyImages-1363043806.jpg?h=aa81dfca&itok=PsPk_SKk 1x"></source><source media="all and (min-width: 840px)" type="image/jpeg" width="740" height="445" data-srcset="/business-school/sites/default/files/styles/focalpoint_5x3_720/public/2022-05/GettyImages-1363043806.jpg?h=aa81dfca&itok=cgDuirYA 1x"></source><source media="all and (min-width: 576px)" type="image/jpeg" width="560" height="336" data-srcset="/business-school/sites/default/files/styles/focalpoint_5x3_560/public/2022-05/GettyImages-1363043806.jpg?h=aa81dfca&itok=sy8THmbX 1x"></source><source media="all and (min-width: 0)" type="image/jpeg" width="480" height="288" data-srcset="/business-school/sites/default/files/styles/focalpoint_5x3_480/public/2022-05/GettyImages-1363043806.jpg?h=aa81dfca&itok=8r4WXoDI 1x"></source><img loading="eager" width="960" height="576" alt="Davos, Switzerland" class="lazyload" data-src="/business-school/sites/default/files/styles/focalpoint_5x3_960/public/2022-05/GettyImages-1363043806.jpg?h=aa81dfca&itok=PsPk_SKk" /></picture></div> <span class="field field--name-uid field--type-entity-reference field--label-hidden"><span>Michael Mills</span></span> <span class="field field--name-created field--type-created field--label-hidden"><time datetime="2023-01-12T14:20:59+00:00" title="Thursday, January 12, 2023 - 14:20" class="datetime">Thu, 12/01/2023 - 14:20</time></span> <div class="field field--name-field-date field--type-datetime field--label-hidden field__item"><time datetime="2023-01-13T12:00:00Z" class="datetime">13 January 2023</time></div> <div class="field field--name-content-top field--type-entity-reference-revisions field--label-hidden field__items"> <div class="field__item"> <div class="paragraph paragraph--text paragraph--view-mode--default paragraph--margin"> <div class="field field--name-field-body field--type-text-long field--label-hidden field__items"> <div class="text-formatted "> <h3>Whether you're attending the World Economic Forum Annual Meeting, one of the fringe events, or following the discussions from abroad, here's a selection of five articles from IB Knowledge which provide insights into <a href="https://www.weforum.org/events/world-economic-forum-annual-meeting-2023/about/meeting-overview">the key topics</a> you can apply all year round </h3> </div> </div> </div> </div> <div class="field__item"> <div class="paragraph paragraph--text paragraph--view-mode--default paragraph--margin"> <div class="field field--name-field-body field--type-text-long field--label-hidden field__items"> <div class="text-formatted "> <h4><a href="/business-school/ib-knowledge/many-minds/planning-future-power-sustainable-energy-solutions">1. How to plan the future of sustainable energy </a></h4> <p>Sustainable energy has been one of the defining concepts of the 21st century so far, changing the way governments, businesses and individuals operate – possibly forever. But to meet sustainability goals, our future power systems will need to change dramatically over the next 50 years and the right solution is critical to shaping policy. </p> <h4><a href="/business-school/ib-knowledge/finance/restarting-the-future-why-the-intangible-economy-isnt-working-and-how-we-can">2. Restarting the future: why the intangible economy isn’t working and how we can fix it</a></h4> <p>Since the turn of the century, businesses have been putting more money into intangible assets, making them a cornerstone of the economy. Despite this, the pace of investment is slowing and developed countries find themselves in a strange position: the world is richer than it’s ever been, yet their economies are suffering from major issues, including stagnation, inequality, and dysfunctional competition. </p> <h4><a href="/business-school/ib-knowledge/technology/what-african-tech-startups-can-teach-us-about-digital-innovation">3. What African tech startups can teach us about digital innovation </a></h4> <p>The latest figures show some $4 billion of investment was funnelled into African tech startups in 2021 and six unicorns have emerged on the continent. But what makes certain tech businesses flourish in these unique circumstances? </p> <h4><a href="/business-school/ib-knowledge/management/could-engaging-corporate-social-impact-work-damage-your-career">4. Could engaging in corporate social impact work damage your career? </a></h4> <p>Companies that offer employees the chance to engage in social impact work benefit from improved recruitment, mitigation against adverse employee behaviour and improved employee retention. However, it does not necessarily translate that those who volunteer benefit in terms of career advancement. In fact, 51Թ researchers have found that, in some cases, it can hold them back. </p> <h4><a href="/business-school/ib-knowledge/finance/ukraine-what-armed-conflict-means-climate-change">5. Ukraine: what armed conflict means for climate change </a></h4> <p>The question of the impact of climate change on geopolitical risk has been circulating in research circles for a while. But, until now, few have turned the question around and asked: “How do armed conflicts affect the fight against climate change?”  </p> </div> </div> </div> </div> <div class="field__item"> <div class="paragraph paragraph--text paragraph--view-mode--default paragraph--margin"> <div class="field field--name-field-body field--type-text-long field--label-hidden field__items"> <div class="text-formatted "> <p>51Թ Business School will be in Davos alongside the World Economic Forum from <strong>16 to 20 January 2023</strong>. We will be holding a series of events via our <a href="/business-school/faculty-research/research-centres/centre-digital-transformation/">Centre for Digital Transformation</a> and the <a href="/business-school/faculty-research/research-centres/leonardo-centre-business-society/">Leonardo Centre on Business for Society</a>.</p> </div> </div> </div> </div> </div> <div class="field field--name-key-topics field--type-entity-reference field--label-hidden field__items"> <div class="field__item"><a href="/business-school/category/key-topics/careers" hreflang="en">Careers</a></div> <div class="field__item"><a href="/business-school/category/key-topics/centre-climate-finance-and-investment" hreflang="en">Centre for Climate Finance and Investment</a></div> <div class="field__item"><a href="/business-school/category/key-topics/climate-change" hreflang="en">Climate Change</a></div> <div class="field__item"><a href="/business-school/category/key-topics/climate-finance" hreflang="en">Climate Finance</a></div> <div class="field__item"><a href="/business-school/category/key-topics/culture-and-inclusion" hreflang="en">Culture and Inclusion</a></div> <div class="field__item"><a href="/business-school/category/key-topics/digital-transformation" hreflang="en">Digital Transformation</a></div> <div class="field__item"><a href="/business-school/category/key-topics/economy" hreflang="en">Economy</a></div> <div class="field__item"><a href="/business-school/category/key-topics/entrepreneurship" hreflang="en">Entrepreneurship</a></div> <div class="field__item"><a href="/business-school/category/key-topics/finance" hreflang="en">Finance</a></div> <div class="field__item"><a href="/business-school/category/key-topics/gender" hreflang="en">Gender</a></div> <div class="field__item"><a href="/business-school/category/key-topics/inequality" hreflang="en">Inequality</a></div> <div class="field__item"><a href="/business-school/category/key-topics/investment" hreflang="en">Investment</a></div> <div class="field__item"><a href="/business-school/category/key-topics/startups" hreflang="en">Startups</a></div> <div class="field__item"><a href="/business-school/category/key-topics/sustainability" hreflang="en">Sustainability</a></div> </div> <div class="field field--name-sidebar-top field--type-entity-reference-revisions field--label-hidden field__items"> <div class="field__item"> <div class="paragraph paragraph--text paragraph--view-mode--default paragraph--margin"> <div class="field field--name-field-body field--type-text-long field--label-hidden field__items"> <div class="text-formatted "> <p><small>Main image: GanzTwins / iStock / Getty Images Plus via Getty Images.</small></p> </div> </div> </div> </div> </div> <div class="field field--name-sidebar-bottom field--type-entity-reference-revisions field--label-hidden field__items"> <div class="field__item"> <div class="c-paragraph-cta paragraph paragraph--cta paragraph--view-mode--default paragraph--margin"> <div class="c-paragraph-cta__inner"> <h2>Monthly newsletter</h2> <p>Receive the latest insights from 51Թ Business School</p> <div class="c-paragraph-cta__links"> <a href="/business-school/sign-ib-knowledge/" class="button button--primary "> Sign up now </a> </div> </div> </div> </div> </div> <div class="print__wrapper print__wrapper--pdf"><a href="/business-school/print/pdf/node/6144" class="print__link print__link--pdf">Download PDF</a></div> <div class="field field--name-field-centre-ref field--type-entity-reference field--label-above"> <div class="field__label">Research Centre</div> <div class="field__items"> <div class="field__item"><a href="/business-school/faculty-research/research-centres/leonardo-centre-business-society/" hreflang="en">Leonardo Centre on Business for Society</a></div> </div> </div> <div class="field field--name-field-academic-area-ref field--type-entity-reference field--label-above"> <div class="field__label">Academic area</div> <div class="field__items"> <div class="field__item"><a href="/business-school/faculty-research/academic-areas/finance/" hreflang="en">Finance</a></div> <div class="field__item"><a href="/business-school/faculty-research/academic-areas/economics-public-policy/" hreflang="en">Economics & Public Policy</a></div> <div class="field__item"><a href="/business-school/faculty-research/academic-areas/management-entrepreneurship/" hreflang="en">Management & Entrepreneurship </a></div> </div> </div> <div class="field field--name-field-knowledge-categories field--type-entity-reference field--label-inline"> <div class="field__label">Knowledge Categories</div> <div class="field__items"> <div class="field__item"><a href="/business-school/category/knowledge-categories/strategy-leadership" hreflang="en">Strategy & Leadership</a></div> </div> </div> Thu, 12 Jan 2023 14:20:59 +0000 Michael Mills 6144 at /business-school